While the technology renaissance we have gone through has certainly benefited consumers and businesses alike, it’s also brought a new vulnerability with it – the emergence of cybercrime.
How can you measure marketing effectiveness? If it gets better, how can you measure the improvement? By business modeling. The modeling process itself will uncover any holes in your marketing process.
Have you noticed how different your future self is, from yourself today? My future self, apparently, has lots of free time. He has money. He’s very decisive. He goes to the gym with the regularity of a metronome. His self-control is a thing of legend. Or would be, if he existed. Future-me’s only weakness is on-time performance — he still hasn’t shown up. All his work keeps showing up on my desk each morning. Current-me needs a new strategy.
If you have a family-owned business, younger family members can expect to start near the top. Here's how to create a new culture where merit selection is the new rule.