Jobs Watch: The never-ending quest
I launched Jobs Watch during the darkest days of the recession with the goal of identifying businesses that are strategically positioned to lead Oregon out of the recession. I’m not talking about cutting jobs to achieve higher profits in the manner of Hewlett-Packard, but rather creating jobs by smartly tapping into hot markets. It’s no easy task to grow in an economy still wobbling near a precipice, but it can be done.
So who’s doing it in Oregon?
I attempted to answer that question in our December cover story by focusing on six companies that are charging into 2010 with a profound sense of optimism. The companies I chose are Ziba Design, Smarsh, New Seasons Market, TriQuint Semiconductors, HemCon and SolarWorld. Obviously, that list is by no means complete, but it makes for a compelling lineup. The niches these companies are exploiting and even reinventing are hardly uniform (everything from natural foods to radiofrequency technology) but as businesses they share some common strengths: inspired leadership, a sense of purpose and a savvy understanding of what lies ahead.