2020 100 Best "Fan-Favorite" Destinations in Oregon awards luncheon AND "They said what?": Online-review reputation seminar

2020 100 Best "Fan-Favorite" Destinations in Oregon awards luncheon celebration and optional pre-luncheon seminar "They said what?": How to manage your brand, social media and online-review reputation.

Sponsored by:

enterpriselogo

alaskaairlineswordmarkofficial4cplg

2020 100 Best "Fan-Favorite" Destinations in Oregon awards luncheon

Join us Monday, December 16th to recognize the 100 Best Fan-Favorite Destinations in Oregon

11:30am to Noon: Registration and reception
Noon to 1:30pm: Luncheon

• Mo Sherifdeen, Director, Global Integrated Marketing, Travel Oregon, will welcome the crowd and discuss the importance of reputation management and customer service.
Andrew Insinga, Publisher, Oregon Business magazine, will share the findings from our fourth year of the program. Hear interesting comparisons in the data from our first four years.

Interact with the staff from MEDIAmerica's network of publications including Travel Oregon Visitor Guide, Travel Oregon e-newsletters, Oregon Coast Visitor Guide, Travel Salem Visitor Guide, Seaside Visitor Guide, Eugene Cascades Coast Visitor Guide, Portland Uncovered, Things to See and Do in Oregon, Oregon Business magazine, Oregon Home magazine.
Jen Anderson, Editor, MEDIAmerica travel publications
Megan Kirkpatrick, Publisher, MEDIAmerica travel publications
Nickie Bournias, Creative Director, MEDIAmerica travel publications
Kim Moore, Editor, Oregon Business magazine
Courtney Kutzman, Publisher/Associate Publisher, Oregon Home magazine, Oregon Business magazine

• Meet emcee Geoff Norcross from OPB's popular Morning Edition

• Find out who made the Top 10 with a special trophy presentation (it could be YOU!)

• See the complete rankings from 1-100 and discover your ranking

• Network and partner with other 100 Best Fan-Favorite Destinations


Join us for the pre-luncheon seminar: "They said what?": How to manage your brand, social media and online-review reputation.

Brand management experts explain how to best manage your company's reputation online in the ever-changing social media landscape.

A panel of industry experts will discuss the following topics:

Brand management
• Identifying your audience.
• What message are you trying to convey?
• How do you present your message to the different social media channels?

Measuring success
• What determines a successful social media campaign?
• What are your analytics telling you?
• How to monetize a successful campaign.

Managing your online reputation
• How are you monitoring your online image?
• How do you respond to negative and positive comments?
• How to encourage online interaction.

9:00am Registration
9:15am Seminar begins

Moderator:
• Kim Moore, Editor, Oregon Business magazine

Panelists:
Giselle Waters, Associate Director of Content Strategy & Social Impact, Mad Fish Digital
 Kelsi Smith, Director of Social Media and PR, CMD
Matt Watson, CEO and Creative Director, Watson Creative
• Amy Rosenberg, Founder and President, Veracity

Supporting sponsors:

documartweb

ideation


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Last modified onWednesday, 11 December 2019 15:00

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