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|Monday, April 25, 2011|
BY ILIE MITARU
The Good, a 2-year-old creative agency located in NW Portland, recently released two services that could have implications for how marketers and promoters use Twitter.
The first project, RT2SEE, is a Twitter-based service that gives users the option of making access to their promotions contingent on the user spreading, or “retweeting” the same promotion. Say a store wants to promote gelato at 70 percent off. It can create an account, set a budget, and begin Tweeting—“bring in this coupon for half off gelato!” with a link to the coupon. If a user clicks on the link, RT2SEE requires he agree to Retweet the message before he can redeem his discounted gelato. Opting-in takes just one click.
Ilie Mitaru is a contributor to Oregon Business.
Wednesday, August 27, 2014
BY LEE VAN DER VOO
By now we’ve all read the headlines: Starbucks is giving away free degrees. Except it isn’t.
Tuesday, August 26, 2014
Parents and students paying for college today are like homeowners who bought a house just before the housing bubble burst.
Tuesday, August 26, 2014
BY KIM MOORE
The ubiquitous fast-food restaurant may be on the decline.
Thursday, July 10, 2014
BY TOM COX | OB BLOGGER
Tom Cox interviews Dr. Mark Goulston, author of Just Listen, Discover the Secret to Getting Through to Absolutely Anyone.
Thursday, July 24, 2014
BY LINDA BAKER | OB EDITOR
Remember the naysayers? Those who called the South Waterfront aerial tram a boondoggle? Those who rejoiced at the massive sell off of luxury condos at the John Ross and Atwater Place?
Friday, August 22, 2014
BY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR
When business intersects with family, a host of situations can arise. Without a clear vision and careful planning, hard-earned investments can become stressful burdens.
Monday, August 18, 2014
Portland is in the middle of another construction boom, with residential and office projects springing up downtown, in the Pearl and Old Town. OB Web Editor Jessica Ridgway documents the new wave.
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