Home The Latest The Frog hops as the art world adapts

The Frog hops as the art world adapts

| Print |  Email
The Latest
Thursday, July 01, 2010
BY JOSEY BARTLETT

The gallery that has replaced the high-end Lawrence Gallery in Portland’s Pearl District might be a sign that the art world is adapting to changing economic realities.

The Dapper Frog lifestyle gallery (motto: “Our treasures make you smile.”) will open at the end of July as a new neighbor to such longtime and notable Pearl District galleries as Elizabeth Leach, Froelick and Pulliam Deffenbaugh.

The gallery business has been struggling during the downturn as fewer customers have the big bucks and more and more are looking for affordable art. “We have done a fair amount of tightening our belts,” said Martha Lee, owner of the Laura Russo Gallery.

Celotto
A Frog work by glass master Afro Celotto
But the Dapper Frog is expanding, with four galleries on the Oregon Coast in addition to the new space in the Pearl. Owner John McDonnell sums up the strategy: “Price points! This has been the right strategy with what has happened economically.”

The Frog's glass, jewelry, and sculpture sell for between $4 and $50,000.

In just five years, the Dapper Frog’s customer list has grown to 18,000, mostly in the Portland and Vancouver area. “We have been fortunate,” says McDonnell.  “Every year we have grown in sales.”

McDonnell is a former executive vice president and CFO for American Express Travel related services. He got into the art business when he got antsy during retirement. He has traveled all over the world and many of the original pieces he sells come from his trips.

The Dapper Frog galleries buy art in full from artists. Nothing is on consignment, which allows better prices, more volume, and faster transactions, McDonnell says. The Frog sells glass pieces by Randy Strong, "Frogman" Tim Cotterill and the "woven glass" artists Markow & Norris. Strong makes only one piece a month, and McDonnell owns 16 of his works.

That makes the Frog a rare buyer providing opportunity for glass artists. “A lot of artists have stopped producing,” says Ron Nolz, of Pacific States Marketing a company that represents some top glass artists. “The cost of creating glass is very expensive; it’s a fact of what’s going on in the economy. The artists who are surviving are producing a market niche.”

McDonnell stores the Frog’s undisplayed works at his 60,000 square feet warehouse in Lincoln City. All web purchases, which comprise 20% to 25% of all sales, come from this giant space as well.

Not bad for a company that started out selling door stoppers online.

Josey Bartlett is an associate writer for Oregon Business, and a visual artist.

 

More Articles

Kill the Meeting

November/December 2014
Wednesday, October 22, 2014
BY AMY MILSHTEIN

Meetings get a bad rap. A few local companies make them count.


Read more...

October surprise

News
Sunday, October 12, 2014
roundup-logo-thumb-14BY LINDA BAKER

Cylvia Hayes, tabloid vs. watchdog journalism and the looming threat of a Cascadia earthquake.


Read more...

Gone Girl

News
Monday, September 29, 2014
roundup-logo-thumb-14BY LINDA BAKER | OB EDITOR

Wehby disappears, Kitzhaber fails to disclose and Seattle gets bike share before Portland.


Read more...

Downtime

October 2014
Thursday, September 25, 2014
BY JESSICA RIDGWAY

I'm not very interesting,” says a modest Ray Di Carlo, CEO and executive producer of Bent Image Labs, an animation and visual effects studio.


Read more...

Books Rule

October 2014
Thursday, September 25, 2014
BY JON BELL

Powell's stays relevant in the digital age.


Read more...

Podcast: Testing for Emotional Intelligence with John Hersey

Contributed Blogs
Friday, September 19, 2014
ivbU3sIXBY TOM COX | OB BLOGGER

How can you tell if you, a peer, a subordinate or a job candidate has the emotional intelligence needed to do well?


Read more...

A Recipe for Success

October 2014
Thursday, September 25, 2014
BY LINDA BAKER

Two businesswomen, two iconic food brands and one food-obsessed city. We thought this sounded like a recipe for good conversation. So in late August, Oregon Business sat down with Wendy Collie, CEO of New Seasons Market, and Kim Malek, owner of Salt & Straw, to discuss their rapidly expanding businesses and Oregon’s trendsetting food scene.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS