Apple reveals green data center plans

| Print |  Email
Must Reads
Friday, March 22, 2013

Apple reiterated its plans to use only "renewable" power for its new Prineville data center.

Apple said it's committed to reducing its environmental impact and to lowering its carbon footprint. The company said it now derives 75 percent of its power from renewable sources -- up from 35 percent in 2010.

Data center energy use has become a hot topic in the Northwest and beyond because these massive server farms use huge volumes of electricity -- as much as a small town -- to power thousands of computers and to cool those long corridors of hardworking machines.

Read more at OregonLive.com.

{biztweet}apple data center{/biztweet}

 

More Articles

7 industry trends of 2015

The Latest
Friday, January 09, 2015
covertrends15-thumbBY JACOB PALMER | OB DIGITAL NEWS EDITOR

Industry groups identify top trends for 2015.


Read more...

Imperial Palate

February 2015
Tuesday, January 27, 2015

Power Lunch at the Imperial.


Read more...

Will Medford Ever Be Cool?

February 2015
Friday, January 23, 2015
BY DAN COOK | PHOTOS BY JASON E. KAPLAN

A real-estate developer and a Lithia Motors executive aim to revamp the city's forlorn downtown.


Read more...

Transportation Fairness Alliance holds demonstration in Pioneer Square

The Latest
Wednesday, January 14, 2015
IMG 3367BY JACOB PALMER | OB DIGITAL NEWS EDITOR

Portland's cab companies urged city hall for consideration as officials weigh new rules for Uber and other ridesharing companies.


Read more...

The Carbon Calculus

February 2015
Friday, January 23, 2015
BY KIM MOORE | OB RESEARCH EDITOR

Carbon pricing is gaining momentum in Oregon, sparking concern for energy-intensive businesses — but also opportunity to expand a homespun green economy.


Read more...

MBA Perspective

February 2015
Tuesday, January 27, 2015
BY KIM MOORE

Robin Anderson, dean of the Pamplin School of Business, University of Portland: "You need people who are comfortable leading in ambiguity."


Read more...

Live, Work, Play: Amen Teter

February 2015
Tuesday, January 27, 2015
BY JACOB PALMER

Catching up with Amen Teter, Portland-based global director of action sports for Octagon Olympics & Action sports talent agency.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS