Home Must Reads Seattle markets travel campaign to Portlanders

Seattle markets travel campaign to Portlanders

| Print |  Email
Must Reads
Tuesday, February 12, 2013

Seattle is trying a social media marketing ploy to lure Portlanders.

Mike Truong is a mega-tweeter with 35,000 followers and he also has 5,000 friends on Facebook. He especially loves to tweet about travel, which hooked the hashtag of the 'Two Days in Seattle' campaign.

The tourism campaign organizers contacted Truong and offered to give him and a friend the gift of a two-night stay in Seattle plus $500 in spending money. They said he could visit and do whatever he liked in the Emerald City, as long as he agreed to write about it on Twitter and Facebook and share photos, too.

The Seattle Convention and Visitor’s Bureau said it planned to spend about $1.5 million on the campaign not only in Portland, but also San Francisco and Vancouver, B.C. Not to be outdone, Travel Portland said it was also starting a campaign of its own aimed at luring folks in Seattle and Vancouver to come the Rose City.

Read more at KGW.

{biztweet}seattle portland{/biztweet}

 

More Articles

True Blood

October 2014
Thursday, September 25, 2014
BY JOE ROJAS-BURKE

Antibiotics really aren’t magic bullets.


Read more...

The short list: 5 hot coffee shops for entrepreneurs

Contributed Blogs
Friday, November 14, 2014

CupojoeBY JESSICA RIDGWAY

Oregon entrepreneurs reveal their favorite caffeine hangouts.


Read more...

Fork & Bottle

October 2014
Thursday, September 25, 2014

National media can’t get enough of Oregon’s pinot noir, artisan-food purveyors and lively, independent film scene.


Read more...

Semiconductor purgatory

News
Monday, October 06, 2014
roundup-logo-thumb-14BY LINDA BAKER | OB EDITOR

Intel's manufacturing way station; Merkley's attack dog; Diamond Foods gets into the innovation business.


Read more...

Measure 91: What Oregon Businesses Need to Know

Contributed Blogs
Wednesday, October 15, 2014
91 thumbBY DIANE BUISMAN

Some common misconceptions employers have about marijuana.


Read more...

Shifting Ground

November/December 2014
Wednesday, October 22, 2014
BY JOE ROJAS-BURKE

Bans on genetically modified crops create uncertainty for farmers.


Read more...

Constant Contact

October 2014
Thursday, September 25, 2014
BY AMY MILSHTEIN

To prevent burnout, companies are banning email and after-hours communications. But is the 24-hour workday here to stay?


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS