Sponsored by Oregon Business

EV buyers more educated and wealthier

| Print |  Email
Must Reads
Wednesday, November 21, 2012

Electric car owners are more well-off and well-educated than the average consumer, new reports say.

The reports add to a notion of electric-car owners as affluent people not concerned about the high purchase price of current plug-in vehicles compared with ordinary cars, or even conventional hybrids.

In the past two years, plugs-ins — including the $36,050 Nissan Leaf, powered only by electricity, and the $39,995 Chevrolet Volt, which has a gas engine to back up its electric motor — have attracted wide attention, but not huge sales. About 26,100 Leafs and Volts have been sold so far this year, about 0.2 percent of vehicle sales.

Electric cars will remain a small portion of the market unless automakers can find ways to cut prices and boost perceived benefits, says a study by J.D. Power and Associates.

Read more at The Statesman Journal.

{biztweet}ev{/biztweet}

 

More Articles

The 100 Best Companies to Work For in Oregon

March 2015
Thursday, February 26, 2015
BY KIM MOORE | OB RESEARCH EDITOR

Employment in Oregon is almost back up to prerecession levels — and employers are having to work harder to entice talented staff to join their ranks. This year’s 100 Best Companies to Work For in Oregon project showcases the kind of quality workplaces that foster happy employees. 


Read more...

The Human Factor

February 2015
Monday, January 26, 2015
BY BRIAN LIBBY

Matt French opens up South Waterfront.


Read more...

Raising the Stakes

February 2015
Monday, January 26, 2015
BY LINDA BAKER

The 2014 Bend Venture Conference set a record for the most cash, investments and prizes awarded at an angel conference in the Pacific Northwest. Investments in the six winning companies exceeded $1 million. The 11th annual conference was hosted by Economic Development of Central Oregon.


Read more...

VIDEO: The 2015 100 Best Companies to Work For in Oregon

The Latest
Friday, February 27, 2015

videothumbVIDEO: 2015 100 Best Companies to work for in Oregon


Read more...

100 Best: The Power of the Worker

March 2015
Wednesday, February 25, 2015
BY KIM MOORE | OB RESEARCH EDITOR
AND AMY MILSHTEIN | OB CONTRIBUTOR

Technology is empowering people like never before and transforming how employees interact in the workplace. How can companies attract and keep staff engaged in this rapidly changing world?


Read more...

Which Way to Chinatown?

February 2015
Monday, January 26, 2015
BY AMY MILSHTEIN | PHOTOS BY JASON E. KAPLAN

The Jade International District, already Portland's center of Asian life, is poised for rejuvenation. Where does that leave the westside's historic Chinatown?


Read more...

All Rise

March 2015
Friday, February 20, 2015
BY AMY MILSHTEIN | OB CONTRIBUTOR

Don’t just sit there. For a healthy workplace, move up and down — and all around.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS