Brammo CEO Craig Bramscher says Oregon should market its green brand around the world.
"When I tell people I'm based in Oregon, people seem to think it's obvious. 'Of course, that's where all the green technology is.'"
"Our brand is even better than we are today," Bramscher said of his home state.
But he added that there's a ripe opportunity for the state to take its green and sustainable reputation and burnish the brand even brighter.
Read more at Sustainable Business Oregon.