Columbia Sportswear partners with China-based company

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Wednesday, August 08, 2012

Columbia Sportswear is forming a joint venture with Swire Resources to expand sales in China.

Swire Resources Ltd., a subsidiary of Swire Pacific Limited, has operated as Columbia's exclusive independent distributor of Columbia and Mountain Hardwear branded products in China since 2004, and in Hong Kong and Macau since 2002.

The new joint venture is expected to begin operations in January 2014 with headquarters in Shanghai. Columbia will own 60 percent of the joint venture; Swire will own 40 percent, with profits and losses shared in similar proportions. The joint venture carries an initial term of 20 years and includes a provision for the purchase or sale of the minority interest any time after the fifth year.

Read more at OregonLive.com.

{biztweet}columbia sportswear china{/biztweet}

 

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