Imperial Knits Yarn at Maupin's Imperial Stock Ranch is gaining a high profile nationwide, thanks to Vogue Knitting.
“The income value today to the ranch from wool is 120 times what the income was generated by sales of raw wool as a commodity,” said Jeanne Carver. In 2010, the company reached six-figure sales of yarn in the hand knitting market alone. In 2011, that market saw a 250 percent growth.
In May, the ranch played host for the first time to a knitting retreat — called the Vogue Knitting LIVE! Destination Experience — produced in partnership with leading industry magazine Vogue Knitting.
Imperial and Vogue Knitting are planning a second knitting retreat at the ranch for 2013, which is already selling out, and are considering whether to expand it to a semiannual event.
Read more at Sustainable Business Oregon.
Read more about the ranch and Imperial knits.