Eugene businesses hopeful for Olympic Track and Field Trials

Eugene businesses hopeful for Olympic Track and Field Trials

The last time the Olympic Track and Field Trials came to Eugene, nearby businesses prepared for a windfall of customers that never came.

Business owners are banding together to avoid a repeat of the 2008 fiasco.

Not only did the hoped-for new guests not show up, the regulars stayed away in droves, spooked by fears of heavy traffic and parking problems near Hayward Field, [Studio One Cafe owner Chris Hogle] said.
Hogle was one of the first to sign on to what has now become the Hayward Historic District business association.“First and foremost, we just wanted a different outcome to the Olympic Trials than what happened before,” he said. This means getting the word out to local customers that “it’s a great time to come down and enjoy the area,” said Hogle, who has become the unofficial spokesman for the group.

Read more at The Register-Guard.

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