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|Tuesday, April 10, 2012|
Facial recognition technology developed at Intel is being used to focus on and target customers.
[Audience Impression Metrics] is being used at some malls in New York, San Francisco and Chicago. It's also now being tested at the Rose Garden and one area mall could be using it by summer.
At a mall, the software can tell how long a person is looking at a digital kiosk. It can tell if the person is a man or women, and their approximate age.
With that knowledge, specific ads will pop-up or perhaps an ad targeted to a sale at the mall.
Read more at KGW.
Friday, February 28, 2014
The 21st annual 100 Best Companies to Work For in Oregon list was announced Thursday night at an awards dinner at the Oregon Convention Center.
Thursday, April 10, 2014
BY JESSICA RIDGWAY | OB WEB EDITOR
SEMpdx hosted a workshop this week for entrepreneurs, website developers and others interested in search engine optimization (SEO). Here are a few tips and tricks aimed at bumping up your search engine rankings.
Thursday, March 27, 2014
BY MARY SPILDE | OP-ED CONTRIBUTOR
Community college career, technical and workforce programs present an opportunity to bring business and education together as never before.
Wednesday, April 23, 2014
BY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR
Proposed regulations protect Portland’s strict zoning codes and hotel operators, but they may have an adverse effect on Airbnb’s business.
Tuesday, February 25, 2014
BY JAKE THOMAS
An ancient institution moves slowly into the digital age.
Thursday, February 27, 2014
BY ERIC FRUITS
Because they have little chance of working for someone else, today’s teens need to be entrepreneurs. But, first, we must teach our teens that entrepreneurship starts small.
Friday, April 04, 2014
BY ERIC FRUITS
The rapidly rising cost of higher education has left even the smartest researchers and the wonkiest of wonks wondering what’s happening and where’s all that money going. More and more, prospective students—and their families—are asking: Is college worth the cost?
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Marketing the state brings new business, new jobs and a better quality of life for everyone.
Oregon State University's hospitality degree program invests in next-generation leaders.