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|Tuesday, April 10, 2012|
Haralee Weintraub's women's sleepwear line markets to women experiencing menopausal symptoms, a growing market.
The niche retailer, also named Haralee, sells pajamas and nightgowns made from lightweight fabric meant to soak up sweat.
As more and more baby boomers head into menopause, it's tapping a growing -- and increasingly tech-savvy -- market. It registers many of its sales in the middle of the night, presumably from customers hunting for a way to get a good night’s sleep. The expanding population is also driving more conversations about menopause and other women's health concerns, a crucial way for Haralee to take advantage of word of mouth marketing, Weintraub said.
Read more at OregonLive.com.
Monday, July 14, 2014
BY TERRY "STARBUCKER" ST. MARIE
I really didn’t know that much about angel investing, but I did know a lot about the entrepreneurial spirit.
Tuesday, July 01, 2014
BY HANNAH WALLACE | OB BLOGGER
Demand for organic food continues to soar: Last year, sales of organic food rose to $32.3 billion — up 10% from 2012. In Oregon, organic produce wholesaler Organically Grown Co. has been championing organic growing methods for four decades.
Tuesday, June 03, 2014
Citing the transition to catch shares management as a key to rebuilding stocks and reducing bycatch, 13 species caught by the West Coast trawl fishery today earned designation from the Marine Stewardship Council (MSC) as sustainable.
Thursday, June 26, 2014
Tuesday, July 08, 2014
BY LINDA BAKER | OB EDITOR
The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation — whether the terms are mere buzzwords or actually explain today's extraordinarily complex fast changing business environment.
Update: We checked in with Portland's Thomas Thurston, who offers his data driven take on the disruption controversy.
Thursday, July 10, 2014
BY TOM COX | OB BLOGGER
Tom Cox interviews Dr. Mark Goulston, author of Just Listen, Discover the Secret to Getting Through to Absolutely Anyone.
Thursday, May 29, 2014
BY LINDA BAKER
In 2013, Gallup published a poll showing that 70% of U.S. employees were “disengaged” in their jobs, costing companies $450-$550 billion a year in poor performance.
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Vigilant enters a New Year with a new president.
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