Urban Airship offers location alerts

| Print |  Email
Must Reads
Wednesday, April 04, 2012

Portland mobile app developer Urban Airship introduced a new push notification service that is dependent on location.

Urban Airship calls the new service "Segments," and it will be available as a feature that software developers can add to their own mobile apps. Users who sign up will receive a message, coupon or invite when they're near a predetermined location. 
It's both an inviting service and an intimidating one, bringing customers and brands ever closer while testing the boundaries of personal privacy. 
Location-aware technology is one of the hottest things going among mobile apps right now, and Urban Airship hopes it's one more way to make smartphones more valuable for both advertisers and shoppers.

Read more at OregonLive.com.

{biztweet}urban airship{/biztweet}

 

 

More Articles

Corner Office: Steve Tatone

January-Powerbook 2015
Saturday, December 13, 2014

Seven tidbits about the president and CEO of AKT Group.


Read more...

Light Moves

February 2015
Monday, January 26, 2015
BY JACOB PALMER

Fittingly, Light at Play — a business whose sole purpose is to create mesmerizing ambience — was conceived at Burning Man.


Read more...

5 companies react to lower fuel prices

The Latest
Thursday, January 15, 2015
thumb-shutterstock 233787049BY JACOB PALMER | OB DIGITAL NEWS EDITOR

Consumers love the savings they get from low oil prices, but how has business been affected?


Read more...

Convention Wisdom

February 2015
Monday, January 26, 2015
BY KIM MOORE

After more than a decade of wrangling, construction on a convention center hotel in Portland is slated to start this summer. But debate over project financing continues.


Read more...

7 industry trends of 2015

The Latest
Friday, January 09, 2015
covertrends15-thumbBY JACOB PALMER | OB DIGITAL NEWS EDITOR

Industry groups identify top trends for 2015.


Read more...

Behind the curtain: What students should know about accreditation and rankings

Contributed Blogs
Thursday, December 04, 2014
120414-edurating-thumbBY DEBRA RINGOLD | OP-ED CONTRIBUTOR

How important are institutional and/or program evaluations provided by third parties in selecting a college or university program?


Read more...

Corner Office: Pam Edstrom

January-Powerbook 2015
Saturday, December 13, 2014

Seven tidbits of information from an agency partner and co-founder of Waggener Edstrom in Lake Oswego.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS