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Sazerac suing Hood River Distillers

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Must Reads
Tuesday, February 14, 2012

Sazerac is suing Hood River Distillers, alleging that its SinFire Cinnamon Whiskey violates its Fireball Whiskey trademark.

 

New Orleans-based Sazerac, which owns three distilleries in Kentucky, wants a judge to stop Hood River Distillers from using the name SinFire and its label, which includes a serpent-like “S’’ arising from a bed of fire. Sazerac says that label is too similar to its own label, which features a red fire-breathing demon with a serpent-like tongue spitting a ball of fire. Both labels feature a red, black and orange color scheme.
Hood River Distillers, which bills itself as the largest and oldest producer of spirits in the Pacific Northwest, did not immediately return a message seeking comment Monday afternoon. Amy Preske, a Frankfort, Ky.-based spokeswoman for Sazerac, said the company does not comment on pending litigation.

 

Read more at KGW.

{biztweet}sazerac hood river{/biztweet}

 

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