Grass seed industry reaches out

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Wednesday, January 18, 2012

Oregon's grass seed industry has launched a campaign to market real grass lawns to consumers.

The Oregon tall fescue, fine fescue and ryegrass commissions have dedicated $150,000 to a campaign touting the benefits of real grass.
"This project responds to negative things we see in the U.S. regarding fine turf," said Bryan Ostlund, administrator of the three commissions.
"We've all seen the articles about no-mow lawn, turf-less lawns," Ostlund said. "But there's been no discussion defending the message we want to move forward."

Read more at Capital Press.

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