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|Monday, January 09, 2012|
Target has dropped Portland-based Weiden+Kennedy as its advertising agency.
Both W+K and Target confirmed the split to Advertising Age.
The retailer and agency had been together for six years. In 2009, Target named W+K its lead agency after having collaborated with several boutique shops, according to AdAge.
Both side issued statements, with Tom Blessington, a W+K partner, telling Ad Age, ""It is never easy to part ways with a client. We are proud of our six-year history with Target and wish them the best.
Read more at OregonLive.com.
Friday, July 10, 2015
BY JOE CORTRIGHT
The false promise of economic impact statements.
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A New York floral and gift business takes on the iconic Harry & David brand.
Wednesday, June 17, 2015
Thursday, June 11, 2015
In 2014, total revenue for camping and day use in Oregon State Parks was a little more than $17 million. That figure may even higher this year "because we've had exceptionally nice weather," Hughes says.
Wednesday, June 24, 2015
One year after he was appointed chair of the Portland Development Commission, Tom Kelly talks about PDC's longevity, Neil Kelly's comeback and his new role as Portlandia landlord.
Thursday, June 18, 2015
While most categories of commercial real estate have performed well, one of the most robust has been apartment buildings.
Monday, July 06, 2015
Picking a business partner is not much different than choosing a spouse or life partner, and the business break-up can be as heart-wrenching and costly as divorce.
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One of the many reasons why businesses fail is due to the lack of attention to analytics. Sure, you can go on running your business, but mastering the science of analytics will translate into a business advantage. But what exactly are analytics and why are they so important?
Court experience helps legal firm anticipate potential problems for clients and prevent expensive litigation.
When Garmin AT needed to consolidate operations for its 550 employees, it scanned its entire corporate map for possible sites.
Professional and Continuing Education (PACE) and the College of Business at Oregon State University is offering “Business Analytics for Competitive Advantage”, a two-day intensive workshop.
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