Must Reads Pop-up shops boost downtown PDX
| Pop-up shops boost downtown PDX | | Print | |
| Must Reads |
| Friday, January 06, 2012 |
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Many downtown retailers saw a 10% increase in sales over last year, according to the Portland Business Alliance.
Some of that may be due to the popularity of the city-supported “pop-up shops” – vacant storefronts that are filled for six weeks with unique locally designed and produced clothing, accessories and art – which saw $225,000 in sales this season, a 53 percent increase from 2010. “Downtown retailers benefited from an increase in consumer confidence and a very well-coordinated and executed marketing campaign that supported our unique mix of stores and experiences,” said William Palmer, chairman of the Downtown Retail Council and manager of the downtown Brooks Brothers store. Read more at The Portland Tribune.
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