Home Must Reads Fans line up for Air Jordan XI reissue

Fans line up for Air Jordan XI reissue

| Print |  Email
Must Reads
Friday, December 23, 2011

Fans of Nike's sneakers lined up for hours in the cold around the country to get a pair of the Air Jordan XI reissue.

Years after NBA All-Star Michael Jordan retired, his signature shoes are as popular as ever, generating about $1 billion in sales annually. Jordan Brand shoes are largely responsible for Nike's dominant position in basketball shoe sales, far outpacing sales of active players with Nike shoe deals such as Kobe Bryant, LeBron James and Kevin Durant. 
Air Jordan collectors -- a demographic of mostly 18 to 25 year old males -- definitely find the shoes aesthetically pleasing. The Air Jordan XI, with its black patent-leather accents on white, is their perfect choice any social occasion, from weddings to proms. 
First introduced in 1996, the Air Jordan XI being released this morning is identical to the original.

Read more at OregonLive.com.

{biztweet}air jordan{/biztweet}

 

More Articles

Powerlist: Law Firms

October 2014
Thursday, September 25, 2014
BY KIM MOORE

A conversation with leading partners at law firms in Portland and eastern Oregon, followed by October's powerlist.


Read more...

How to add positivity to your team

Contributed Blogs
Friday, September 12, 2014
happy-seo-orlando-clientsBY TOM COX | OB BLOGGER

I often talk about what leaders can do. What about followers? If you’re a team member and you’d like to add positivity to your team, what might you do?


Read more...

Launch

September 2014
Tuesday, August 26, 2014
BY JESSICA RIDGWAY

September's Launch article features Orchid Health, BuddyUp and Inter-Europe Consulting.


Read more...

Register for 100 Best Companies survey

News
Wednesday, August 20, 2014
OBM-100-best-logo-2015 150pxwBy Kim Moore | OB Editor

The 2015 survey launched this week. It is open to for-profit private and public companies that have at least 15 full- or part-time employees in Oregon.


Read more...

Gender Code

September 2014
Tuesday, August 26, 2014
BY COURTNEY SHERWOOD

Janice Levenhagen-Seeley reprograms tech.


Read more...

Books Rule

October 2014
Thursday, September 25, 2014
BY JON BELL

Powell's stays relevant in the digital age.


Read more...

What I'm Reading

October 2014
Thursday, September 25, 2014

Nick Herinckx, CEO of Obility, and Jake Weatherly, CEO of SheerID, share what they've been reading.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS