Home Must Reads Fans line up for Air Jordan XI reissue

Fans line up for Air Jordan XI reissue

| Print |  Email
Must Reads
Friday, December 23, 2011

Fans of Nike's sneakers lined up for hours in the cold around the country to get a pair of the Air Jordan XI reissue.

Years after NBA All-Star Michael Jordan retired, his signature shoes are as popular as ever, generating about $1 billion in sales annually. Jordan Brand shoes are largely responsible for Nike's dominant position in basketball shoe sales, far outpacing sales of active players with Nike shoe deals such as Kobe Bryant, LeBron James and Kevin Durant. 
Air Jordan collectors -- a demographic of mostly 18 to 25 year old males -- definitely find the shoes aesthetically pleasing. The Air Jordan XI, with its black patent-leather accents on white, is their perfect choice any social occasion, from weddings to proms. 
First introduced in 1996, the Air Jordan XI being released this morning is identical to the original.

Read more at OregonLive.com.

{biztweet}air jordan{/biztweet}

 

More Articles

October surprise

News
Sunday, October 12, 2014
roundup-logo-thumb-14BY LINDA BAKER

Cylvia Hayes, tabloid vs. watchdog journalism and the looming threat of a Cascadia earthquake.


Read more...

Two Sides of the Coin

Contributed Blogs
Wednesday, October 22, 2014
22 twosidesBY JASON NORRIS

Historically, when the leaves fall, so do the markets. This year, earnings, Europe, energy and Ebola have in common? Beyond alliteration, they are four factors that the investors are pointing to for this year’s seasonal volatility.


Read more...

Launch

September 2014
Tuesday, August 26, 2014
BY JESSICA RIDGWAY

September's Launch article features Orchid Health, BuddyUp and Inter-Europe Consulting.


Read more...

Launch

October 2014
Thursday, September 25, 2014
BY JESSICA RIDGWAY

October's Launch article features Soul Kitchen, Easy Company and Slick's Big Time BBQ.


Read more...

Startup or Grow Up?

September 2014
Tuesday, August 26, 2014
BY JON BELL

Startup culture is all the rage. Is there a downside?


Read more...

Buyer's Remorse

September 2014
Tuesday, August 26, 2014

Parents and students paying for college today are like homeowners who bought a house just before the housing bubble burst.


Read more...

Books Rule

October 2014
Thursday, September 25, 2014
BY JON BELL

Powell's stays relevant in the digital age.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS