Home Must Reads Adidas introduces fitness wrist device

Adidas introduces fitness wrist device

| Print |  Email
Must Reads
Thursday, July 10, 2014

The company's fitness wristband — FIT SMART — has a built-in heart rate monitor.

"It's one thing to know how you're exercising," said Paul Gaudio, general manager of digital sports at Adidas, "it's another thing to know how your heart responds to that exercising."

FIT SMART stores up to 10 hours of workout data and syncs with the miCoach platform using Bluetooth on the user's mobile phone. The app offers training advice as well as helping set training goals based on performance.

The FIT SMART will retail for $199. By contrast, on Amazon, the Nike+ Fuel Band ranges from $83 to $299.99; Fitbit Flex Wireless Activity Wristband is $99.95; and the UP Jawbone ranged from $77.50 to $137.22.

Read more at OregonLive.com

 

More Articles

Molecular Movies

September 2014
Wednesday, August 27, 2014
BY LINDA BAKER

Dr. Chong Fang isn’t God. But the assistant professor of chemistry at Oregon State University is getting closer to figuring out how he put everything together. 


Read more...

Gone Fishing

October 2014
Thursday, September 25, 2014
BY LORI TOBIAS

Business has been good to Laura Anderson, leading some to suggest she must be awfully lucky to find such success in a business notorious for failure. But luck’s had little to do with it.


Read more...

The Rail Baron

October 2014
Thursday, September 25, 2014
BY LINDA BAKER

Oil is gushing out of the U.S. and Canada, and much of it is coming from places that don’t have pipeline infrastructure. So it’s being shipped by rail.


Read more...

The 100 Best Nonprofits to Work for in Oregon 2014

October 2014
Thursday, September 25, 2014
14BY KIM MOORE

Proud, diverse and underpaid.

Pride in their organizations’ mission, fairness in the treatment of women and ethnic minorities, flexible work schedules — these are just a handful of workplace characteristics that employees of this year’s 100 Best Nonprofits appreciate about their organizations.


Read more...

100 Best Nonprofits announced

News
Thursday, October 02, 2014

100NP14logo4WebOregon Business magazine has named the sixth annual 100 Best Nonprofits to Work for in Oregon.


Read more...

Grape Expectations

October 2014
Thursday, September 25, 2014
BY HANNAH WALLACE

Well-financed outsiders from France and California are buying up vineyards and wineries in the Willamette Valley.


Read more...

Buyer's Remorse

September 2014
Tuesday, August 26, 2014

Parents and students paying for college today are like homeowners who bought a house just before the housing bubble burst.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS