Home Must Reads Russian crisis affects Nike, Adidas, Columbia Sportswear

Russian crisis affects Nike, Adidas, Columbia Sportswear

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Must Reads
Tuesday, March 04, 2014

Turmoil in Ukraine could have significant impacts on Oregon footwear and sports apparel brands.

Economic sanctions from the West are a very real potential response to Russia's military move into the Crimean peninsula. The U.S. said late Monday it will suspend talks with Russia that had been aimed at boosting trade and investment.

Nike and Adidas have a significant presence in Russia and the companies have made statements in the past year signaling their intentions to grow bigger there and in Central and Eastern Europe.

Nike regards Russia as one of its fastest-growing countries and has said it expects to soon increase sales there to more than $1 billion a year.

Read more at OregonLive.com

 

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