Umpqua Bank CEO Ray Davis explains how the company survived the Great Recession in his second book.
State, regional and national economies were in the tank, yet Umpqua survived, collected the shattered pieces of some of its competitors and kept growing. Once a $2 billion cash and stock deal for Spokane-based Sterling Financial Corp. is completed in the first half of 2014, Umpqua's assets will exceed $20 billion.
"We came out of it faster than a lot of our peer banks and I thought we developed some worthwhile strategies that other businesses — not just banks — could use when things aren't so great," Davis said.
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