Nike teams up with Poler

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Thursday, October 03, 2013

Nike announced a new apparel and footwear collaboration with Portland-based Poler.

The collection appears to be Nike's latest attempt to tap into the action sports culture of skateboarders and snowboarders. It is one of the few areas where the company has not realized rapid rewards considering how much it has invested.

Read more at OregonLive.com.

 

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