Trail Blazers unveil digital changes

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Tuesday, October 01, 2013

The Portland Trail Blazers combined their six websites into one, trailblazers.com.

Changing the team's web presence was one of the changes [president Chris] McGowan targeted upon his arrival Nov. 12.

He perceived the choices as confusing. He also wondered why the team had chosen to create its own web presence rather than partnering with the National Basketball Association digital services like every team in the league other than the Dallas Mavericks.

Read more at OregonLive.com.

 

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