Nike reports $2.45B sales in China

Nike reports $2.45B sales in China

Nike reported $2.45 billion in sales for China in fiscal 2013, a 3% drop from 2012.

Executives warned analysts Thursday that the Oregon sports apparel and equipment company would likely serve up the same flat performance in the world’s biggest market for the foreseeable future.

“Our reported results for China won’t always follow a smooth trajectory,” chief financial officer Don Blair said in a conference call. “It’s difficult to predict how quickly we’ll return to sustained growth.”


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