Marketing and media
The best crisis is the one you avoid
Contributed Blogs
Wednesday, April 15, 2015
crisisthumbBY GARY CONKLING | GUEST BLOGGER

Avoiding a crisis is a great way to burnish your reputation, increase brand loyalty and become a market leader.

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Pair of Oregon entrepreneurs set for respective Shark Tank appearances
Must Reads
Friday, February 13, 2015

Portland sandal-maker, Eugene gold-panner will vie for investment dollars tonight on Mark Cuban's popular show.

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KFC chooses Wieden+Kennedy to run next ad campaign
Must Reads
Wednesday, February 04, 2015

The Portland-based ad agency secured the nearly $200M account; Roundhouse hires ex Nike executive.

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Smarsh acquires Houston company
Must Reads
Wednesday, February 04, 2015

The online archiving company bought Presensoft to bolster its instant messaging services.

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Oregon beer companies react to Super Bowl ads
Must Reads
Tuesday, February 03, 2015

Pacific Northwest craft breweries rebut Budweiser ad; W+K's commercials draw mixed reactions; racy Carl's Jr. spot misses Beaver State; Nationwide ad misses the mark.

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