Marketing and media

Marketing and media
Don’t ask; read my Twitter
October 2008
Wednesday, October 01, 2008

In early September, Inverge — an “interdisciplinary thought-leader event” as organizers call it — took place in the Gerding Theater in Portland’s Pearl District.

 

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Don’t cut marketing when things get slow
October 2008
Wednesday, October 01, 2008

It’s fiscally tempting to scale back the marketing budget of your business in lean times, even though doing so may only cause more pain.

 

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Tactics: The operative
October 2008
Wednesday, October 01, 2008

LisaGroveIt was in Washington, D.C., in the mid-1980s where Lisa Grove — today a political strategist and pollster but back then a fresh, idealistic Lewis & Clark graduate — learned a key commandment of the political game, and one that would later shape the success of her Portland-based political consulting firm.

 

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Graphic: popularity of "Oregon" in Google searches
August 2008
Friday, August 01, 2008

GoogleOregonChart

 

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Graphic: Use of animals in business names in Oregon
August 2008
Friday, August 01, 2008

BusinessPetNames

 

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