BY LINDA BAKER | OB EDITOR
This past September, Oregon Business unveiled a magazine redesign: a fresh contemporary look that reflects the innovation driving business circa 2013. Now we aim to go forth more boldly in the digital and mobile realms. To that end, I’m excited to announce a new OregonBusiness.com blogger network, featuring original reporting and analysis by journalists and subject experts.
So far, we have signed five new bloggers (who join longtime contributor Tom Cox), with plans to grow the roster in the coming months. We think you will find their insights to be enlightening, provocative — and a must read.
Other OB digital and mobile initiatives are underway.
We know our magazine readers are looking for in-depth analysis and perspective; we also know readers are on their laptops, tablets and other mobile devices throughout the week — often looking for quick sharp takes on the news. To make our mobile platform more user friendly, our in-house tech guru, web production manager Bjorn Vandervoo, has made some improvements to the Oregon Business mobile platform.
The pages now load faster, the presentation is more streamlined and easier to read, and the homepage news feed is updated throughout the day, pulling in stories from across the website. Please bookmark us on your phone, and if you encounter any problems, email webmaster(at)oregonbusiness.com.
Starting in November, we will also open up our popular reader Input survey, published every month in the magazine, to online viewers. Please watch for a link to the survey in our e-newsletter and on our home page.
Finally, let me remind you that OregonBusiness.com welcomes opinion columns from readers on topics relevant to the Oregon business community. For writer's guidelines, click here.
Our goal is to create a dynamic community forum by engaging bloggers, readers and OB editors in an online dialogue about key issues driving Oregon’s economy. Drop us a line, and let us know how we can help make you part of the OB conversation.
OREGON BUSINESS BLOG NETWORK
1. Joe Rojas-Burke: health care and science @rojasburke
Bio: Before wandering into journalism, Portland writer Joe Rojas-Burke studied biology at Columbia University and worked as a cell biology researcher at the Rockefeller University in New York City. He was a Knight Science Journalism Fellow at the Massachusetts Institute of Technology during the 2012-13 academic year. Rojas-Burke is a former science writer for The Oregonian.
2. Mike Green: technology, innovation and social inclusion @amikegreen2
Bio: Mike Green is a Medford-based writer and a co-founder of the America21 Project. He is also the founder of Saving Americas Black Boys campaign.
3. Eric Fruits: economics and finance @ericfruits
Eric Fruits, Ph.D. is a Portland-based economist and consultant. He is an adjunct professor at Portland State University where he has taught classes in economics, finance, and state and local public finance.
4. Vivian McInerny: lifestyle and entertainment @vivianmac
As a teen, Vivian McInerny felt far too deep to be bothered with pop culture. Then she grew up to make a career writing about it. For 20 years, she covered the fashion beat for The Oregonian, also writing hundreds of award-winning features, profiles, and essays. She hopes to provide a peek at machinations of pop culture through Pop, her Oregon Business blog.
5. Mark Blaine: media and new journalism @marquisb
Mark Blaine is a senior instructor and journalism coordinator at the University of Oregon School of Journalism and Communication His focus is on storytelling and new media, and over the past five years, he has worked to develop wiki, blog and content-management-based systems for basic reporting and information gathering courses. An award-winning writer, investigative reporter and editor, Blaine was previously the editor of Forest Magazine, a national environmental magazine dealing with public land policy issues.
6. Tom Cox: business tips @TBCox
Tom Cox is a Beaverton consultant, author and speaker. He coaches CEOs on how to boost performance by building workplace trust.