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|Wednesday, April 17, 2013|
BY LINDA BAKER | OB EDITOR
The Pinchot Institute for Conservation and PacificSource Health Plans have partnered to provide a first of its kind "ATreeM" card that uses proceeds from American Carbon Registry-certified carbon credits to provide health care funds to family forest owners.
According to Pinchot's Alex Andrus, the Oregon pilot project, three years in the making, grew out of a survey showing that health care costs were one of the main reasons family forest owners sold off land to be subdivided for development purposes. The partnership also aims to grow the fledgling U.S. market for carbon credits, which companies and investors purchase to offset pollution emissions.
So far, most entities interested in purchasing carbon credits invest in emissions reductions projects in developing countries, not the United States.
Enter the Forest Health-Human Health Initiative, in which investors purchase American Carbon Registry-certified carbon credits, with the proceeds returned to landowners in the form of cash deposits to their PacificSource ATreeMT card. By converting carbon credits into health care dollars, so the logic goes, family forest owners will keep the land as forest, offsetting greenhouse gas emissions generated by development.
"The initiative adds value at every point in the chain," says Andrus.
Unlike other health care debit cards, the ATreeMT does not require participation in any health insurance policy, participation in any employer-provided health insurance plan, as is the case in health reimbursement arrangements (HRAs). The card also limits debits to only health care expenses such as prescription purchases, wellness care, dental care, co-pays, and insurance deductibles.
In the absence of mandatory limits on carbon, the U.S. carbon market has struggled for years. California instituted a cap and trade program this year, and Oregon legislators are now debating a carbon tax. At the same time, the state is pushing forward with pioneering programs programs to reduce health care costs.
To be sure, the Pinchot/PacificSource partnership is one very small solution to two very big problems.
The innovators are undeterred.
"As of today, we are officially ready to talk to investors and make transactions," Andrus says.
OB Editor Linda Baker keeps tabs on CEO and public policy issues, with frequent forays into innovation, entrepreneurship, and bikes.
Wednesday, August 27, 2014
BY JENNIFER MARGULIS
As schools implement more rigorous academic standards, holistic and flexible approaches to K-12 education flourish.
Wednesday, August 27, 2014
BY KLINT FINLEY
Treehouse CEO Ryan Carson builds a 21st-century trade school.
Thursday, July 24, 2014
BY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR
With the increasing retirements of Baby Boomers, a massive real estate shift has created a significant increase in demand for NNN properties. The result? Increased demand has triggered higher prices and lower yields.
Wednesday, August 13, 2014
BY TOM COX | OB BLOGGER
When I say, “Your Employee is Always Right,” I do not mean “right about the facts,” but rather “right about how they feel” and “right about how they want to be led.”
Tuesday, August 26, 2014
Parents and students paying for college today are like homeowners who bought a house just before the housing bubble burst.
Friday, September 12, 2014
BY TOM COX | OB BLOGGER
I often talk about what leaders can do. What about followers? If you’re a team member and you’d like to add positivity to your team, what might you do?
Monday, August 25, 2014
BY JASON NORRIS | OB GUEST BLOGGER
Ferguson Wellman’s investment views on the economy and capital markets.
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Is your business ready to join us in the call for action? This opening panel includes Oregon businesses who will discuss why they signed the Oregon Climate Declaration, the investments they are making to reduce carbon emissions, and how their actions are affecting their companies.
Get ready for two days of special events produced with the EPA, Portland Timbers and ISOS before and after the GoGreen Conference on October 16.
First Call Resolution targets employee well-being and client satisfaction.
How six leading foundations are working together for a better Oregon.
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Sussman Shank is proud to announce that eight attorneys have been selected by their peers for inclusion in the 2015 edition of Best Lawyers in America, the oldest and most respected peer-review publication in the legal profession.
Lane Powell Shareholder William T. Patton has been appointed to the board of directors for Cascade AIDS Project, an organization that provides educational services and outreach to thousands of Oregonians living with HIV/AIDS.