Brammo hoped to have its Enertia electric motorcycle in 50 Best Buy stores nationwide by now, but the road to a major rollout has been a slow one.
After launching a "pilot production" for the Enertia last year and slashing its retail price from $11,995 to $7,995, the bike is currently being stocked in just six Best Buy stores.
"We're behind where I thought we'd be," said [founder Craig Bramscher], who hoped to see 50 stores carrying Enertias by now. "In a perfect world, I would have loved to have had more stores by spring, but we completely understand why."
Selling electric-powered vehicles in a store rather than at a stand-alone dealership sometimes leaves local government officials scratching their heads.
Read the full story at the Mail Tribune.