Downtown Medford, like many cities, is rich in history but not in profits. City leaders, though, are hopeful that gaining a Transforming Downtown program designation will help revitalize the area.
Spurred by the Heart of Medford Association, the downtown area now figures to see more activity thanks to a growing nationwide Main Street program.
Medford has received a Transforming Downtown program designation from the Oregon Community Economic Development Department, giving it access to expertise, training and other opportunities to revitalize its historical core. A formal announcement of the program is scheduled at the Heart of Medford Association meeting at 8 a.m. today at Central Library in Medford.
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