Home From the Wires McDonald's wants franchises to stay open on Christmas

McDonald's wants franchises to stay open on Christmas

| Print |  Email
Tuesday, December 18, 2012

Ad Age: McDonald's is pushing franchisees to stay open on Christmas to lift December sales.

"Starting with Thanksgiving, ensure your restaurants are open throughout the holidays," reads the Nov. 8 memo from McDonald's USA Chief Operating Officer Jim Johannesen. "Our largest holiday opportunity as a system is Christmas Day. Last year, [company-operated] restaurants that opened on Christmas averaged $5,500 in sales."

While that might not seem like much, consider this: In a second memo, dated Dec. 12, Mr. Johannesen pegged average sales for company-owned restaurants, which compose about 10% of its system, at "more than $6,000" this Thanksgiving. People close to the company said that about 6,000 more locations opened their doors this Thanksgiving than did last year. Presuming their sales were on par with company-owned stores, that's about $36 million in additional sales.

Read more.

 

More Articles

Political Clout

November/December 2014
Wednesday, October 22, 2014
BY KIM MOORE

Businesses spend billions of dollars each year trying to influence political decision makers by piling money into campaigns.


Read more...

The short list: 5 companies making a mint off kale

The Latest
Thursday, November 20, 2014
kale-thumbnailBY OB STAFF

Farmers, grocery stores and food processors cash in on kale.


Read more...

True Blood

October 2014
Thursday, September 25, 2014
BY JOE ROJAS-BURKE

Antibiotics really aren’t magic bullets.


Read more...

A Complex Portrait: Immigration, Jobs and the Economy

November/December 2014
Wednesday, October 22, 2014
BY JOE ROJAS-BURKE & KIM MOORE

Oregon Business reports on the visa squeeze, the skills gap and foreign-born residents who are revitalizing rural Oregon.


Read more...

The 100 Best Companies survey is open

News
Friday, October 24, 2014

100-best-logo-2015 500pxw-1How does your workplace stack up against competitors? How can you improve workplace practices to help recruit and retain employees? Find out by taking our 100 Best Companies to Work for in Oregon survey!


Read more...

October surprise

News
Sunday, October 12, 2014
roundup-logo-thumb-14BY LINDA BAKER

Cylvia Hayes, tabloid vs. watchdog journalism and the looming threat of a Cascadia earthquake.


Read more...

Powerlist: Law Firms

October 2014
Thursday, September 25, 2014
BY KIM MOORE

A conversation with leading partners at law firms in Portland and eastern Oregon, followed by October's powerlist.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS