Home From the Wires Yahoo changing logo for first time in nearly two decades

Yahoo changing logo for first time in nearly two decades

| Print |  Email
Wednesday, August 07, 2013

USA Today: Yahoo is changing its logo for the first time in 18 years, and is showcasing 30 options until the final choice is revealed on Sept. 4.

Since [CEO Marissa] Mayer took over as CEO a year ago, Yahoo has scooped up more than 20 companies — including Tumblr and, last week, Rockmelt — and overhauled its existing product lineup, including its home page, Flickr and e-mail.

The charismatic Mayer has also reversed the company's flagging fortunes, with a series of encouraging quarters, an infusion of fresh talent through acquisitions and a 70% bump in its shares. Still, Yahoo faces fierce competition from the likes of Google and Facebook for digital ads.

Read more.

 

More Articles

The Bookseller

November/December 2014
Wednesday, October 22, 2014
BY AMY MILSHTEIN

Everyone knows college is expensive, but a look at the numbers brings that into sharp — and painful — focus.


Read more...

Powerlist: Law Firms

October 2014
Thursday, September 25, 2014
BY KIM MOORE

A conversation with leading partners at law firms in Portland and eastern Oregon, followed by October's powerlist.


Read more...

Water World

November/December 2014
Wednesday, October 22, 2014
BY KIM MOORE

Fred Ziari aims to feed the global population.


Read more...

Shifting Ground

November/December 2014
Wednesday, October 22, 2014
BY JOE ROJAS-BURKE

Bans on genetically modified crops create uncertainty for farmers.


Read more...

OB Poll: Wineries and groceries

News
Friday, October 24, 2014

24-winethumbA majority of respondents agreed: Local vineyards should remain Oregon-owned and quality is the most important factor when determining where to eat or buy groceries.


Read more...

Healthcare Perspective

November/December 2014
Wednesday, October 22, 2014
BY KIM MOORE

A conversation with Majd El-Azma, president and CEO of LifeWise Health Plan of Oregon, followed by the Healthcare Powerlist.


Read more...

A Complex Portrait: Immigration, Jobs and the Economy

November/December 2014
Wednesday, October 22, 2014
BY JOE ROJAS-BURKE & KIM MOORE

Oregon Business reports on the visa squeeze, the skills gap and foreign-born residents who are revitalizing rural Oregon.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS