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On The Scene: Local Search | Print |  Email
On the Scene
Thursday, October 14, 2010

sceneblogbwLocal search is a topic that didn't exist just a few years ago, but now 20% of all Google queries are local searches - and that percentage doesn't even include smartphone searches, which are local by default. It's a big change, and it's only just begun. Here are some tips for making the most of local search to market a business's goods and services.

 
The hair design business keeps growing | Print |  Email
The Latest
Wednesday, October 13, 2010

thelatestOn Saturday mornings, Beau Monde College of Hair Design in downtown Portland is a hive of energy, with customers coming and going, students honing their skills and even a little dance session to get things started. The scene is emblematic of a niche industry that has grown in Oregon while many others have suffered.

 
On The Scene: Portland Fashion Week | Print |  Email
On the Scene
Thursday, October 07, 2010

sceneblogbwPortland Fashion Week kicked off Wednesday night with an Installation Show featuring local artists and designers. The show brands itself as "the world's only comprehensively eco-conscious production of fashion week."

 
California’s brain drain is Oregon’s gain | Print |  Email
The Latest
Wednesday, October 06, 2010

thelatest

Out-of-state tuition dollars are saving the Oregon University System from financial strains as money for higher education continues to dry up. More and more Californians are pouring into Oregon schools, and university officials are happy to take their money.

 
Change brightens lighting opportunities | Print |  Email
The Latest
Monday, October 04, 2010

imo-blogIn September, General Electric, with its ties to American inventor and light bulb luminary Thomas Edison, closed its last major incandescent light factory, laying off more than 200 workers.  This seismic shift, mandated by energy efficiency standards, has created headaches for some companies and opportunities for others.

 
On The Scene: The 100 Best Nonprofits | Print |  Email
On the Scene
Thursday, September 30, 2010

sceneblogbwToday, our On The Scene blog goes behind the scenes at the 100 Best Nonprofits to Work For in Oregon event. Over 500 guests attended the awards dinner and celebration at the Portland Downtown Hilton last night, to celebrate excellence in the workplace and dedication to a worthwhile mission.

 
Lululemon's ground-level business strategy | Print |  Email
The Latest
Wednesday, September 29, 2010

thelatestAthletic apparel company Lululemon’s marketing strategy includes cupcakes, camp outs, dances and running clubs. It does not include broadcast or print advertising, or any other traditional marketing approaches. The company relies solely on social events, word of mouth and social media to get customers to its stores. Last week it took the unusual step of organizing an overnight camp-out in upscale Bridgeport Village.

 
Where will health reform take us? | Print |  Email
Guest Blog
Monday, September 27, 2010

imo-blogEconomist Mark Thoma, professor of economics at the University of Oregon, muses on the affects of health care changes, including mandated coverage.

 
On The Scene: The 2010 OEN Tom Holce Entrepreneurship Awards | Print |  Email
On the Scene
Thursday, September 23, 2010
sceneblogbwOver 730 supporters of entrepreneurship in Oregon gathered at the Hilton in downtown Portland last night to celebrate 14 local businesses that are making the most of a challenging situation by raising money, making strategic acquisitions and creating jobs.
 
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I really didn’t know that much about angel investing, but I did know a lot about the entrepreneurial spirit.


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Named after the 2010 experiment by Thomas Ryan, "Robin Sages" are fake social media profiles designed to encourage linking and divulging valuable information.


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Managing family assets: The importance of planning ahead

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Unknown-1BY CLIFF HOCKLEY |  OB GUEST CONTRIBUTOR

When business intersects with family, a host of  situations can arise. Without a clear vision and careful planning, hard-earned investments can become stressful burdens.


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