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Developing your personal brand | Print |  Email
Contributed Blogs
Monday, December 09, 2013
BY MICHAEL BECK | OB BLOGGER
12.09.13 Thumbnail Brand

How do you help people learn "who you are?"  The key is consistently communicating in a way that reflects your values and philosophies.

 

 
How to measure marketing effectiveness | Print |  Email
Business tips
Friday, December 06, 2013
BY TOM COX | BUSINESS TIPS CONTRIBUTOR

12.06.13 Thumbnail MeasureHow can you measure marketing effectiveness? If it gets better, how can you measure the improvement? By business modeling. The modeling process itself will uncover any holes in your marketing process.

 
The power of purpose | Print |  Email
Guest Blog
Thursday, December 05, 2013
BY WENDY MAYNARD | GUEST BLOGGER
12.05.13 Thumbnail Core

 

Your ability to prosper as a company is not about what you sell, it's about what you believe. And it should drive everything you do.

 

 
Three ways to be nicer to your future self | Print |  Email
Business tips
Friday, November 22, 2013
BY TOM COX | BUSINESS TIPS CONTRIBUTOR

11.22.13 Thumbnail FutureSelfHave you noticed how different your future self is, from yourself today? My future self, apparently, has lots of free time. He has money. He’s very decisive. He goes to the gym with the regularity of a metronome. His self-control is a thing of legend. Or would be, if he existed. Future-me’s only weakness is on-time performance — he still hasn’t shown up. All his work keeps showing up on my desk each morning. Current-me needs a new strategy.

 
A spark to light Oregon’s employment engine | Print |  Email
Contributed Blogs
Wednesday, November 20, 2013
BY ERIC FRUITS | OB BLOGGER

11.21.13 Thumbnail WorkersRight-to-work policies liberalize labor market conditions by loosening some of the most restrictive features of labor legislation enacted during the Great Depression. In Oregon, the Public Employee Choice Act would provide right-to-work protections to public employees.

 
'80s music icon goes digital | Print |  Email
Contributed Blogs
Wednesday, November 13, 2013
OB ThumbnailImage MarvRossBY VIVIAN MCINERNY | OB BLOGGER

In 1980, Marv Ross wrote and recorded a catchy little original called Harden My Heart that helped Quarterflash land a deal with Geffen Records. Ross still writes music but now he, like everyone from Lady Gaga to the unknown vocalist with a ukulele and a webcam, gives it away to sell it. It’s a crazy business model that works.

 
The high cost of overtreatment | Print |  Email
Contributed Blogs
Monday, November 11, 2013
BY JOE ROJAS-BURKE | OB BLOGGER

11.11.13 Thumbnail HealthCostsBetter safe than sorry. That’s how we tend to think about health care decisions. But as a guiding principle, it’s often a huge and costly mistake.


 
4 strategies to keep from losing out to chains | Print |  Email
Business tips
Thursday, November 07, 2013
BY MICHAEL BECK | OB BLOGGER

11.07.13 Thumbnail SmallBusinessIt's worth looking at why some small businesses thrive while others fade away. People choose where they shop based on value, quality, variety, and the experience the business provides. Here are some strategies to think about if you're a small business - regardless of whether or not you're competing with a chain, and regardless of whether you offer a product or a service.

 
OregonBusiness.com ramps up | Print |  Email
Linda Baker
Thursday, October 24, 2013
BY LINDA BAKER | OB EDITOR

10.25.13 Thumbnail WebsiteWe unveil a new blog network, featuring original reporting and analysis by journalists and subject experts. Other mobile and digital initiatives are underway.

 

 
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More Articles

Community colleges and sustainability

Contributed Blogs
Thursday, July 31, 2014
sustainabilityBY MARY SPILDE | OB GUEST CONTRIBUTOR

Faced with the aftermath of the “great recession,” increasing concern about the environment and dwindling family wage jobs, we have some very important choices to make about our future.


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Why I became an Oregon angel investor

Guest Blog
Monday, July 14, 2014
AngelInvestBY TERRY "STARBUCKER" ST. MARIE

I really didn’t know that much about angel investing, but I did know a lot about the entrepreneurial spirit.


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Podcast: Interview with Steve Balzac

Contributed Blogs
Tuesday, August 19, 2014

082014BalzacBY TOM COX | OB BLOGGER

Tom Cox interviews Steve Balzac, author of "Organizational Psychology for Managers."


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Portland rises

News
Monday, August 18, 2014

IMG 2551Portland is in the middle of another construction boom, with residential and office projects springing up downtown, in the Pearl and Old Town. OB Web Editor Jessica Ridgway documents the new wave.


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Updated: Disrupting innovation

News
Tuesday, July 08, 2014
070814 thumb disputive-innovationBY LINDA BAKER  | OB EDITOR

The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation  — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment. 

Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.


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Blips and trends in the housing market

News
Thursday, June 26, 2014
062614 thumb realestateBY ERIC FRUTS | OB BLOGGER

Last year, the housing market in Oregon—and the U.S. as a whole—was blasting off. The Case-Shiller index of home prices ended the year 13% higher than at the beginning of the year. But, was last year a blip, or a trend?


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Attack of the Robin Sages

Contributed Blogs
Monday, July 07, 2014
070714 thumb linkedinfakesBY TOM COX | OB BLOGGER

Named after the 2010 experiment by Thomas Ryan, "Robin Sages" are fake social media profiles designed to encourage linking and divulging valuable information.


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