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Developing your personal brand | Print |  Email
Contributed Blogs
Monday, December 09, 2013
BY MICHAEL BECK | OB BLOGGER
12.09.13 Thumbnail Brand

How do you help people learn "who you are?"  The key is consistently communicating in a way that reflects your values and philosophies.

 

 
How to measure marketing effectiveness | Print |  Email
Business tips
Friday, December 06, 2013
BY TOM COX | BUSINESS TIPS CONTRIBUTOR

12.06.13 Thumbnail MeasureHow can you measure marketing effectiveness? If it gets better, how can you measure the improvement? By business modeling. The modeling process itself will uncover any holes in your marketing process.

 
The power of purpose | Print |  Email
Guest Blog
Thursday, December 05, 2013
BY WENDY MAYNARD | GUEST BLOGGER
12.05.13 Thumbnail Core

 

Your ability to prosper as a company is not about what you sell, it's about what you believe. And it should drive everything you do.

 

 
Three ways to be nicer to your future self | Print |  Email
Business tips
Friday, November 22, 2013
BY TOM COX | BUSINESS TIPS CONTRIBUTOR

11.22.13 Thumbnail FutureSelfHave you noticed how different your future self is, from yourself today? My future self, apparently, has lots of free time. He has money. He’s very decisive. He goes to the gym with the regularity of a metronome. His self-control is a thing of legend. Or would be, if he existed. Future-me’s only weakness is on-time performance — he still hasn’t shown up. All his work keeps showing up on my desk each morning. Current-me needs a new strategy.

 
A spark to light Oregon’s employment engine | Print |  Email
Contributed Blogs
Wednesday, November 20, 2013
BY ERIC FRUITS | OB BLOGGER

11.21.13 Thumbnail WorkersRight-to-work policies liberalize labor market conditions by loosening some of the most restrictive features of labor legislation enacted during the Great Depression. In Oregon, the Public Employee Choice Act would provide right-to-work protections to public employees.

 
'80s music icon goes digital | Print |  Email
Contributed Blogs
Wednesday, November 13, 2013
OB ThumbnailImage MarvRossBY VIVIAN MCINERNY | OB BLOGGER

In 1980, Marv Ross wrote and recorded a catchy little original called Harden My Heart that helped Quarterflash land a deal with Geffen Records. Ross still writes music but now he, like everyone from Lady Gaga to the unknown vocalist with a ukulele and a webcam, gives it away to sell it. It’s a crazy business model that works.

 
The high cost of overtreatment | Print |  Email
Contributed Blogs
Monday, November 11, 2013
BY JOE ROJAS-BURKE | OB BLOGGER

11.11.13 Thumbnail HealthCostsBetter safe than sorry. That’s how we tend to think about health care decisions. But as a guiding principle, it’s often a huge and costly mistake.


 
4 strategies to keep from losing out to chains | Print |  Email
Business tips
Thursday, November 07, 2013
BY MICHAEL BECK | OB BLOGGER

11.07.13 Thumbnail SmallBusinessIt's worth looking at why some small businesses thrive while others fade away. People choose where they shop based on value, quality, variety, and the experience the business provides. Here are some strategies to think about if you're a small business - regardless of whether or not you're competing with a chain, and regardless of whether you offer a product or a service.

 
OregonBusiness.com ramps up | Print |  Email
Linda Baker
Thursday, October 24, 2013
BY LINDA BAKER | OB EDITOR

10.25.13 Thumbnail WebsiteWe unveil a new blog network, featuring original reporting and analysis by journalists and subject experts. Other mobile and digital initiatives are underway.

 

 
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Interview: Dr. Mark Goulston

Contributed Blogs
Thursday, July 10, 2014
JustListenBY TOM COX | OB BLOGGER

Tom Cox interviews Dr. Mark Goulston, author of Just Listen, Discover the Secret to Getting Through to Absolutely Anyone.


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The Scott Kveton affair

News
Wednesday, July 09, 2014
ScottKvetonBY LINDA BAKER | OB EDITOR

Scott Kveton, the CEO of Urban Airship is taking a leave of absence from the company. As the story continues to unfold, here’s our perspective on a few of the key players.


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Who said we should sell in May?

Contributed Blogs
Friday, July 18, 2014
BullMarketBY JASON NORRIS | OB GUEST CONTRIBUTOR

Back in May, we shared a common Wall Street quote about investing, “Sell in May and go away.” Fast forward to July and the most common question we have been getting from clients is, “When is the market pullback going to occur?”


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Oregon Business wins awards

News
Monday, June 30, 2014

ASBPEOregon Business magazine won two silver awards for excellence in writing in the National American Society of Business Publication Editors Western region competition.


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Q&A: David Lively of Organically Grown Co.

News
Tuesday, July 01, 2014
OGCLogoBY HANNAH WALLACE | OB BLOGGER

Demand for organic food continues to soar: Last year, sales of organic food rose to $32.3 billion — up 10% from 2012. In Oregon, organic produce wholesaler Organically Grown Co. has been championing organic growing methods for four decades.


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The global challenge

News
Friday, June 27, 2014
062714 thumb globalmarketBY JASON NORRIS | OB BLOGGER

Over the last several months we have seen a wave of cross-border acquisitions, primarily U.S.-based companies looking to purchase non-U.S.-based companies. There are a few reasons for this, but the main culprit is the U.S. corporate tax system. The United States has one of the highest corporate tax rates in the world.


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Portland rises

News
Monday, August 18, 2014

IMG 2551Portland is in the middle of another construction boom, with residential and office projects springing up downtown, in the Pearl and Old Town. OB Web Editor Jessica Ridgway documents the new wave.


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