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|Monday, May 05, 2014|
BY DON MORRISON | OB GUEST CONTRIBUTOR
You’ve grown and nurtured your business, and you want to protect it. But, in today’s world of the internet and technology, installing an alarm system is no longer enough to secure your company. While the technology renaissance we have gone through has certainly benefited consumers and businesses alike, it’s also brought a new vulnerability with it – the emergence of cybercrime.
Cybercrime…it seems like such a simple word, however its simple identifier fails to portray the true magnitude of its risks. For the most part, cybercrime falls into one of two categories, digital piracy and broader information attacks.
Digital piracy involves the illegal duplication, sale or use of unlicensed software. This could be as basic as installing a program on two computers when you only hold one license, or as complex as a crime ring producing counterfeit versions of the latest Windows operating system. Meanwhile, information attacks involve a broad range of tactics that may involve malware, viruses and other means to glean data, or personal information, from a target.
We all know running a business, especially a small business, is challenging and it’s normal to look for ways to cut costs – especially when it comes to IT. And digital pirates prey upon this behavior. Digital piracy is one area where the old adage, “if it sounds too good to be true, it likely is,” definitely rings true.
You may even ask, “Well, Don, is it really so terrible to download the same software on two computers?” The answer is yes. Utilizing a single software license on two devices means only one device will receive the regular security updates and patches from the manufacturer, opening your network to increased risk from information attacks. And software found online for far below market value is also likely pirated, and may include malware and viruses. In fact, in their study, The Link between Pirated Software and Cybersecurity Breaches, IDC recently found that U.S. businesses are expected to spend $22 billion in 2014 dealing with security issues associated with pirated software.
Meanwhile, information attacks involve a broad range of tactics that may involve malware, viruses and other means to glean data from a target – and are not always associated with pirated software. While piracy often involves a tangible asset, information attacks are much more subvert and hard to identify.
So you say, “Don’t worry Don, I’m a small business, cybercriminals are after the big fish in the water.” Wrong again. Criminals are increasingly targeting SMBs who often do not have the same level of security or are less likely to ensure machines have all the latest updates. And data breaches are expected to cost U.S. businesses another $75.5 billion in 2014, according to IDC. With information attacks increasingly being led by organized crime syndicates and sophisticated operations, their effectiveness and risk to businesses continues to climb. For the U.S., 93 percent of business losses are expected to be the result of criminal organizations.
Both digital piracy and information attacks bring with them their own unique range of IT threats for businesses, and while they may overlap at times, each requires its own security measures. Just because a business purchases only legal genuine software, doesn’t mean they are immune from the risks of information attacks. Meanwhile, that amazing deal you got on productivity software may include hidden malware and bots designed to siphon off customer data and account information without your knowledge.
“Great Don, you have my attention, but what can I do?” The good answer is all businesses, despite their size, can decrease their risk of being the victim of cybercrime – without breaking the bank! With three simple steps, you can secure your IT network and protect your business from today’s cybercriminals.
Ultimately, knowledge is power, and a few simple steps can have a tremendous impact on your information security. Technology is an area where if it sounds too good to be true, it likely is – and a little commonsense goes a long way.
Don Morrison, Director of U.S. Anti-Piracy at Microsoft, resides in Portland, Ore.
Monday, April 27, 2015
BY JACOB PALMER AND EILEEN GARVIN
A power lunch at Solstice Wood Fire Cafe & Bar.
Wednesday, May 20, 2015
BY KIM MOORE | RESEARCH EDITOR
An earthquake would completely destroy many Oregon businesses, highlighting the urgent need for the private and public sectors to collaborate on shoring up disaster preparedness, said panelists at an Oregon Business breakfast summit today.
Wednesday, May 27, 2015
PHOTOS BY JASON E. KAPLAN
Oregon Business celebrated the 100 Best Green Workplaces with an awards luncheon yesterday at the Nines Hotel in downtown Portland.
Thursday, April 30, 2015
BY JACOB PALMER | DIGITAL NEWS EDITOR
Oregonians are scrambling to get their gardens in order for the summer. Here are three tips from landscaping and urban farming expert.
Monday, April 13, 2015
BY GRANT KIRBY | OP-ED CONTRIBUTOR
The mega-shift from technology-driven to data-driven organizations raises questions about Oregon’s workforce preparedness.
Thursday, April 23, 2015
BY LINDA BAKER
On April 1 I attended a forum at the University of Portland on the sharing economy. The event featured panelists from Lyft and Airbnb, as well as Portland Mayor Charlie Hales. Asked about the impact of tech-driven sharing economy services. Hales said the new business models are reshaping the landscape. “But,” he added, “I don’t pretend to understand how a lot of this [technology] works.”
Monday, April 27, 2015
BY JACOB PALMER
As a general rule, the more people with autism can be provided with visual cues, the better they will be able to understand and manage their environment. It’s a lesson Tom Keating learned well. The 61-year-old Eugene grant writer spent 31 years taking care of his autistic brother James, and in the late 1980s developed a spreadsheet that created a series of nonsense characters that grew or shrank depending on how much money James had in his account.
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