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|Monday, May 05, 2014|
BY DON MORRISON | OB GUEST CONTRIBUTOR
You’ve grown and nurtured your business, and you want to protect it. But, in today’s world of the internet and technology, installing an alarm system is no longer enough to secure your company. While the technology renaissance we have gone through has certainly benefited consumers and businesses alike, it’s also brought a new vulnerability with it – the emergence of cybercrime.
Cybercrime…it seems like such a simple word, however its simple identifier fails to portray the true magnitude of its risks. For the most part, cybercrime falls into one of two categories, digital piracy and broader information attacks.
Digital piracy involves the illegal duplication, sale or use of unlicensed software. This could be as basic as installing a program on two computers when you only hold one license, or as complex as a crime ring producing counterfeit versions of the latest Windows operating system. Meanwhile, information attacks involve a broad range of tactics that may involve malware, viruses and other means to glean data, or personal information, from a target.
We all know running a business, especially a small business, is challenging and it’s normal to look for ways to cut costs – especially when it comes to IT. And digital pirates prey upon this behavior. Digital piracy is one area where the old adage, “if it sounds too good to be true, it likely is,” definitely rings true.
You may even ask, “Well, Don, is it really so terrible to download the same software on two computers?” The answer is yes. Utilizing a single software license on two devices means only one device will receive the regular security updates and patches from the manufacturer, opening your network to increased risk from information attacks. And software found online for far below market value is also likely pirated, and may include malware and viruses. In fact, in their study, The Link between Pirated Software and Cybersecurity Breaches, IDC recently found that U.S. businesses are expected to spend $22 billion in 2014 dealing with security issues associated with pirated software.
Meanwhile, information attacks involve a broad range of tactics that may involve malware, viruses and other means to glean data from a target – and are not always associated with pirated software. While piracy often involves a tangible asset, information attacks are much more subvert and hard to identify.
So you say, “Don’t worry Don, I’m a small business, cybercriminals are after the big fish in the water.” Wrong again. Criminals are increasingly targeting SMBs who often do not have the same level of security or are less likely to ensure machines have all the latest updates. And data breaches are expected to cost U.S. businesses another $75.5 billion in 2014, according to IDC. With information attacks increasingly being led by organized crime syndicates and sophisticated operations, their effectiveness and risk to businesses continues to climb. For the U.S., 93 percent of business losses are expected to be the result of criminal organizations.
Both digital piracy and information attacks bring with them their own unique range of IT threats for businesses, and while they may overlap at times, each requires its own security measures. Just because a business purchases only legal genuine software, doesn’t mean they are immune from the risks of information attacks. Meanwhile, that amazing deal you got on productivity software may include hidden malware and bots designed to siphon off customer data and account information without your knowledge.
“Great Don, you have my attention, but what can I do?” The good answer is all businesses, despite their size, can decrease their risk of being the victim of cybercrime – without breaking the bank! With three simple steps, you can secure your IT network and protect your business from today’s cybercriminals.
Ultimately, knowledge is power, and a few simple steps can have a tremendous impact on your information security. Technology is an area where if it sounds too good to be true, it likely is – and a little commonsense goes a long way.
Don Morrison, Director of U.S. Anti-Piracy at Microsoft, resides in Portland, Ore.
Tuesday, August 26, 2014
Strong public schools shore up the economy, survey respondents say. But local schools demonstrate lackluster performance.
Wednesday, August 27, 2014
BY LEE VAN DER VOO
By now we’ve all read the headlines: Starbucks is giving away free degrees. Except it isn’t.
Wednesday, August 27, 2014
BY AMY MILSHTEIN
Agriculture businesses ramp up to meet international demand as workforce and succession challenges loom.
Wednesday, August 13, 2014
BY TOM COX | OB BLOGGER
When I say, “Your Employee is Always Right,” I do not mean “right about the facts,” but rather “right about how they feel” and “right about how they want to be led.”
Thursday, July 03, 2014
BY TED AUSTIN & MIKE BAELE | GUEST CONTRIBUTORS
The Office of Economic Analysis announced that Oregon is currently enjoying the strongest job growth since 2006. While this resurgence has been welcome, the lingering effects of the 2008 “Great Recession” continues to affect Oregon businesses, especially with regard to estate planning and business succession.
Wednesday, August 06, 2014
BY LINDA BAKER | OB EDITOR
Portland startup Green Endeavor strikes gold, inking a partnership with Underwriters Laboratories, an Illinois-based consulting and certification company with offices in 46 countries.
Wednesday, August 20, 2014
By Kim Moore | OB Editor
The 2015 survey launched this week. It is open to for-profit private and public companies that have at least 15 full- or part-time employees in Oregon.
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Vigilant enters a New Year with a new president.
How George Fox has become one of Oregon's largest private universities.
Forest Grove sees growth in the burgeoning food and beverage scene.
Lane Powell Shareholder William T. Patton has been appointed to the board of directors for Cascade AIDS Project, an organization that provides educational services and outreach to thousands of Oregonians living with HIV/AIDS.
Fifty-one Lane Powell lawyers were recently selected by their peers for inclusion in The Best Lawyers in America® (Best Lawyers) 2015; of those selected, 23 lawyers are from the Firm’s office in Portland, Oregon.
Barran Liebman is proud to announce that Andrew Schpak, a Partner of the firm, has been named Chair of the American Bar Association’s Young Lawyers Division for the 2014-2015 bar year.