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|Wednesday, May 26, 2010|
Google made a rare and very un-Google-like public appearance yesterday in Southeast Portland. It was interesting to see a company that has brilliantly reinvented so many things over the past decade playing the role of a typical business, hobnobbing with economic development officials, handing out free pens and notebooks and boasting about economic impact. Then again, $512 million worth of economic impact in Oregon is a phenomenon worth boasting about.
This is a company that started without a business plan or a revenue source. Co-founders Sergey Brin and Larry Page worked on the assumption that if they greatly improved people’s ability to find information, the money would follow. They were right. The advertising system that now funds the far-flung Google empire is a money-making machine, not only for Google but also for thousands of small businesses such as Clive Coffee, which hosted yesterday’s event.
Indeed it is. Google’s three-line “sponsored link” text ads are brilliant in their simplicity. The price is set at auction, the rankings are based on relevance, and the advertiser only pays Google when someone clicks on the ad.
There are a lot of questions Google didn’t answer in yesterday’s event, particularly involving the company’s top-secret, electricity-gobbling server farm in The Dalles. But it is extremely difficult to fault the numbers Google did provide, along with the convincing story of economic opportunity that these numbers tell.
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Oregon-based Environments helps companies create inspired workspaces. “Simply put, we help companies future-proof their workspaces,” says Chris Corrado, president. Since 1988,Environments has witnessed firsthand the changing landscape of business. Native Portlander and Environments founder Corrado says, “We help our clients navigate the complex realities of the workplace today and plan for their future in a very mindful, strategic way. We think of ourselves as their partners in the process.”
One hundred years ago, the Willamette River might easily have been mistaken for a sewer. Unchecked industrial activity and decades of pollution made it unrecognizable compared to the clean river that now flows north for 187 miles from Eugene through the center of Portland.
Sussman Shank LLP served as lead counsel for both the sale of 9 assisted living, memory care, and independent living campuses in Washington, Oregon, and California to a publicly-traded REIT, and the acquisition of 11 single-tenant net lease properties. This transaction was unique because it included both the sale of licensed senior housing facilities and a complicated 1031 tax deferred exchange transaction.
The Oregon Entrepreneurs Network (OEN) will be presenting its third annual Entrepreneurial Summit on Friday, June 5 at Castaway in Portland, Oregon.
On June 13th Mayor Charlie Hales will attend nonprofit organization Dream Change’s inaugural Love Summit and will introduce one of its keynote speakers, Dan Wieden of Wieden+Kennedy advertising agency.