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|Articles - May 2011|
|Wednesday, April 20, 2011|
Audiobooks have been around for decades, but what recovering Silicon Valley insider John Lee and his colleagues at Ashland-based Folium Partners have in mind is something altogether different. “We’re turning it into an experience; we’re presenting publishers with the opportunity to add games and other features to support the book,” says Lee.
The 2-year-old company’s vision of audiobook apps for smart phones and tablets with enhanced content has landed it Southern Oregon Angel Investment Network’s first annual investment prize of $155,000.
Lee and his associates founded Folium with $12,000, countless unpaid hours and an optimistic if uncertain understanding that their multimedia-enhanced audiobook was in demand. “There wasn’t a strong market indication that people would prefer to experience a book this way; the risk was there if we got it wrong,” he says.
Another initial fear was whether Apple would even agree to sell their product through iTunes because of Apple's strong partnership with New Jersey-based audiobook distributor Audible. Fortunately for them, Apple decided that what Folium is producing is not audiobooks, but rather what Lee calls “Folium-enhanced audio.”
The scope of what this “Folium-enhanced audio” entails is wide and ever changing. One facet, geared toward book clubs, allows users to individually rate a chapter and write or voice record notes. Another product that Folium launched in January is the videobook, which so far is focused on step-by-step DIY guides and other study aids. As of late March, Folium had produced more than 800 titles that are distributed by Ashland audiobook publisher Blackstone. There are plans for the launch of modernbookfactory.com, a user-friendly, self-publishing audiobook website that allows the user to choose from a variety of voice actors and other services to enhance their book.
Folium plans to add nine jobs within the year to expand its distribution partnerships and self-publishing capacity by drawing on its industry connections and local talent. “We rely heavily on the intellectual capital side,” says Lee. “Most of our investment is in people and we’ll be investing in more people.”
Wednesday, January 22, 2014
BY SOPHIA BENNETT
There is one bright spot in Oakridge’s economy: tourism, specifically its growing reputation as a major destination for mountain biking.
Thursday, February 27, 2014
Our 100 Best Companies project turned 21 this year, so pop open the Champagne. Our latest survey gives us plenty to cheer.
Monday, March 03, 2014
Check out interviews with employees from some of the 100 Best Companies to Work For in Oregon winners and find out what makes their company a great place to work.
Monday, February 03, 2014
BY ROBERT SHLACHTER AND MARK FRIEL | OB GUEST CONTRIBUTORS
Alternative methods of dispute resolution have the potential to lower costs, increase efficiency and provide greater control over process. The key is to know which ones to use, and how to use them in a way that accomplishes those objectives.
Tuesday, January 28, 2014
Plywerk owner Kjell van Zoen talks to Oregon Business about bringing manufacturing back to the United States, lean manufacturing and the value of buying local.
Friday, February 14, 2014
BY MIKE GREEN | OB BLOGGER
Oregon Business speaks with Patrick Quinton, executive director of the Portland Development Commission, about tech startups, equity and community impact.
Tuesday, February 25, 2014
In this issue, we celebrate our 21st annual 100 Best Companies to Work For in Oregon project.
|The more they change, the more they stay the same|
|The 2014 List: The Top 33 Large Companies to Work, For in Oregon|
|The 2014 List: The Top 34 Medium Companies to Work, For in Oregon|
|The 2014 List: The Top 33 Small Companies to Work, For in Oregon|
|The future of money|
|Cancer to become No. 1 killer in U.S.|
|Bitcoin firm wins brief U.S. bankruptcy protection|
|Rival banana firms to merge|
|Blood test predicts Alzheimer's disease|
|Cerberus Capital to buy Safeway|
|U.S. adds 175,000 jobs|
|Bitcoin creator revealed|
Living in the beautiful Pacific Northwest means enjoying our wonderful surroundings, while remaining aware of the multiple types of natural disaster threats that we face: winter storms, windstorms, floods, landslides, earthquakes, volcanoes and tsunamis.“
Oregon State University's hospitality degree program invests in next-generation leaders.
Allowing individuals to access their own healthcare options has created more difficulty instead of making things easier. There are so many examples that illustrate why agents are more important than ever in helping businesses and individuals determine the healthcare coverage that best fits their need.
Barran Liebman is pleased to welcome Tyler Volm and Damien Munsinger as Associate Attorneys. Both Tyler and Damien represent employers and management in employment law litigation, and provide advice on a full range of employment law matters.
The 2014 World Trademark Review 1000 (“WTR”) recently named Lane Powell as one of the top trademark law firms in Oregon and Washington, and Lane Powell attorneys Kenneth R. Davis II, Parna A. Mehrbani, Frances M. Jagla and Paul D. Swanson as top individuals in the practice.
Capital Pacific Bank, a Portland-based community bank serving businesses, professionals and nonprofit organizations, today announced that it has earned recognition as a Certified B Corporation by B Lab, a nonprofit organization dedicated to building a community of socially responsible businesses. The bank is one of six financial institutions across the country to achieve B Corp status.