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|Articles - March 2011|
|Wednesday, March 02, 2011|
Pierce Lamb met Daniel Starling online, splattering each other with digital paintballs at the ripe age of 13. They remained digital comrades, but only met in real life last year, at Portland’s Open Government Hackathon. It was at the Hackathon where they conceived and began building their new company, BarBird.
BarBird is a Tweet aggregating service for happy hours. It allows users to search Tweets from surrounding bars using a handful of categories, including “Specials,” “Tonight Only” and “Live Music.”
BarBird currently is live in 44 cities nationwide and six international cities. It’s growing quickly, says Lamb, because bar owners don’t need to actually register with BarBird to participate. They simply create a Twitter account in the bar’s name and start Tweeting; BarBird pulls and organizes the information for the user.
With so many mobile apps, it’s becoming increasingly difficult to stand out, says John Furukawa, director of product development at Uncorked Studio, the Portland firm that built the BarBird iPhone app. “I’m very skeptical in general of products in a marketplace where there are hundreds of thousands of options,” he says. But he adds that BarBird offers immediacy. “Mobile is about immediacy, and every time someone tries to make it about something other than immediacy, they run into the problem that nobody has patience for it,” he says.
The team is looking to raise $600,000 this summer to hire two developers and two marketing people. They need the support, says Lamb, to scale faster and reach the non-geek audience who may be slower to adopt the service.
The app is free to download, but the duo plans to make money by offering sponsored “Hot Tweets,” which would appear at the top of a user’s search query, similar to Google Adwords or Yelp’s sponsored results.
BarBird is banking on user demand for fresh information on specials and events and businesses willing to pay for the attention. “The BarBird idea was simple and solved a problem in my life I assume a lot of other people have,” says Lamb.
Friday, March 27, 2015
BY ROBERT MULLIN
A new energy-sharing agreement sparks concerns about independence and collaboration in the region's utility industry.
Monday, April 27, 2015
BY AMY MILSHTEIN
Companies can benefit when they use software to meet staffing requirements and address employees' family and life commitments.
Monday, April 27, 2015
BY JACOB PALMER
Live, Work, Play with Christine Jump.
Friday, April 17, 2015
PHOTOS BY JASON E. KAPLAN
The 32nd annual CBC attracted a record number of attendees (11,000) to the Oregon Convention Center.
Friday, April 24, 2015
BY BEN DEJARNETTE | INVESTIGATEWEST
Timber companies and environmental groups take a stab at collaboration to boost logging and restoration in Oregon fires.
Thursday, March 26, 2015
BY LINDA BAKER
Everyone knows cell phones and driving are a lethal combination. The risk is especially high for teenage drivers, whose delusions of immortality pose such a threat to us all. Enforcement alas, remains feeble; more promising are pedagogical approaches aimed at getting people to focus on the road, not their devices.
Friday, April 24, 2015
BY CHRIS HIGGINS
As digital security breaches skyrocket, a cybersleuth everyman takes center stage.
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|Man for All Seasons|
|How to court millennials|
|Wal-Mart wants meat suppliers to improve treatment of animals|
|Scandal negatively impacts Tom Brady's endorsement value|
|John Kerry pushes TPP in Seattle speech|
|Big banks hit with $2.5B fine|
|Six Chinese nationals allegedly stole trade secrets|
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New conference aims to solve challenges, quell fears amid regulatory changes.
Tourism marketing supports entrepreneurship by attracting visitors to all corners of the state.
Beaverton firm's business intelligence platform rivals that of industry heavyweights.
The Oregon Entrepreneurs Network (OEN) will be presenting its third annual Entrepreneurial Summit on Friday, June 5 at Castaway in Portland, Oregon.
On June 13th Mayor Charlie Hales will attend nonprofit organization Dream Change’s inaugural Love Summit and will introduce one of its keynote speakers, Dan Wieden of Wieden+Kennedy advertising agency.
34 spots for food, 17 places to sip, and 7 sites to choose a brew beckon visitors.