Home Back Issues March 2011 University of Oregon stadium events sizzle

University of Oregon stadium events sizzle

| Print |  Email
Articles - March 2011
Monday, February 28, 2011
0311_UOStadium_01
(Clockwise from top left:)Serena Williams, Rafael Nadal, Maria Sharapova, and Roger Federer.
0311_UOStadium_02
Elton John (performing here in 2010 in Minsk, Belarus) played at the Knight Arena on February 17.
Love it or hate it, the strange floor at the University of Oregon’s new basketball arena is definitely eye-catching. It is also removable. Once the ball game ends, preparations can begin to ready the facility for everything from bull riding to the Eugene Symphony. The facility has four separate loading docks for bringing in drum sets, monster trucks and whatever else might be required.

It’s a good thing. For all the hype surrounding the debut of the new 12,500-seat Matthew Knight Arena, the men’s basketball team has struggled, and ticket sales have been slower than expected. But the non-Duck events are proving to be a slam dunk.

Not surprisingly, the Elton John concert sold out quickly. Then came the jaw-dropping news that tennis icons Roger Federer, Rafael Nadal, Serena Williams and Maria Sharapova would play a series of exhibition matches in March, organized by Nike. That event sold out in less than an hour. Future shows are expected to range from monster truck rallies to Cirque du Soleil.

“It used to be that there wasn’t a facility in Oregon outside of Portland that could house these events,” says Mike Duncan, who was hired to bring in high-profile acts. “We saw an opportunity.”

Prior to moving to Eugene, Duncan worked for 24 years at the Arco Arena in Sacramento, a similar venue in that it fills a gap that was not filled prior. Duncan says the plan is to host 30-50 special events at the arena in the first year and to increase that number over time. “Our schedule is looking good and customer demand is strong,” he says.

Jamie Moffitt, the UO athletic department’s finance chief, says a net profit of about $20,000 per special event can bring about a million dollars per year. “These events are an integral part of our revenue stream,” says Moffitt, noting that they also bring in additional money through concessions, merchandise, parking and sponsorships.

A recent audit praised general contractor Hoffman Construction for finishing the stadium on time and under budget. The project was financed with $200 million in state revenue bonds and boosted by a $100 million gift from Nike founder Phil Knight. The mandate from UO President Richard Lariviere is that the arena must be self-sustaining, receiving no general fund revenues from the university.

BEN JACKLET
 

More Articles

Register for 100 Best Companies survey

News
Wednesday, August 20, 2014
OBM-100-best-logo-2015 150pxwBy Kim Moore | OB Editor

The 2015 survey launched this week. It is open to for-profit private and public companies that have at least 15 full- or part-time employees in Oregon.


Read more...

Community colleges and sustainability

Contributed Blogs
Thursday, July 31, 2014
sustainabilityBY MARY SPILDE | OB GUEST CONTRIBUTOR

Faced with the aftermath of the “great recession,” increasing concern about the environment and dwindling family wage jobs, we have some very important choices to make about our future.


Read more...

OB Video: Oregon MESA

News
Thursday, June 26, 2014

ThumbOregon Business hosts an informal roundtable discussion about the Oregon MESA (Mathematics, Engineering, Science Achievement) program.


Read more...

OB Video: Dress for Success

News
Wednesday, July 02, 2014
DFSOBY JESSICA RIDGWAY | OB WEB EDITOR

Dress for Success Oregon promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools.


Read more...

Updated: Disrupting innovation

News
Tuesday, July 08, 2014
070814 thumb disputive-innovationBY LINDA BAKER  | OB EDITOR

The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation  — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment. 

Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.


Read more...

Risks & rewards of owning triple net investments

Contributed Blogs
Thursday, July 24, 2014
NNNinvestmentBY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR

With the increasing retirements of Baby Boomers, a massive real estate shift has created a significant increase in demand for NNN properties. The result? Increased demand has triggered higher prices and lower yields.


Read more...

South Waterfront's revenge

News
Thursday, July 24, 2014
MoodyAveBY LINDA BAKER | OB EDITOR

Remember the naysayers?  Those who called the South Waterfront aerial tram a boondoggle?  Those who rejoiced at the massive sell off of luxury condos at the John Ross and Atwater Place?


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS