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|Articles - February 2011|
|Thursday, January 27, 2011|
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These days Thrasher mainly works in the office, negotiating deals with agents and leading marketing efforts. His company employs four production managers, six office staffers and three marketers.
Thrasher’s team, like other promoters and venues in town, is working harder than ever to sell concert tickets.
“I can see from my vantage point better than most,” Roseland owner Leiken says. “I can see when people are spending money and I can see when they’re getting choosy. Right now they’re getting choosy. The kid going to multiple shows six months ago is now going to one.”
Thrasher has responded by cutting back on the number of shows he does from a peak of 511 in 2008 to 382 in 2010. While the change was partly due to the economy, he says at their height, “We were competing with our own shows.”
He also has negotiated lower ticket prices with bands, sometimes by getting groups to play smaller venues that are more likely to sell out, lowering his risk. The latter can work out better financially for both parties, he says. Fans are sometimes willing to pay more for tickets to see their favorite group in a more intimate setting and it can boost the image of the band, which is more likely to quickly sell out a smaller club, he says.
When the Black Keys came to Portland earlier this year, they originally wanted to play Arlene Schnitzer Concert Hall, which seats 2,700. Because of a scheduling conflict, Thrasher booked them two nights at the Crystal Ballroom, which seats 1,500 and is less expensive. Both shows sold out the first week, which encouraged the band to return for another show in December.
To make sure that show sold out, as he does for every show, Thrasher turned to his street team.
“This is a guy that’s been around and he’s built himself up from nothing,” Solomon says. “He has not just built a name for himself but Mike Thrasher shows, people know Mike Thrasher shows.”
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BY LINDA BAKER
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Wednesday, August 27, 2014
BY JENNIFER MARGULIS
As schools implement more rigorous academic standards, holistic and flexible approaches to K-12 education flourish.
Wednesday, August 13, 2014
BY TOM COX | OB BLOGGER
When I say, “Your Employee is Always Right,” I do not mean “right about the facts,” but rather “right about how they feel” and “right about how they want to be led.”
Friday, August 15, 2014
In this week's poll, we asked readers: "Who should pay for the troubled Cover Oregon website?" Here are the results.
Monday, August 25, 2014
BY JASON NORRIS | OB GUEST BLOGGER
Ferguson Wellman’s investment views on the economy and capital markets.
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