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|Articles - November 2010|
|Thursday, October 21, 2010|
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To understand why Oregon’s building codes are still lagging and why much of the infrastructure is in such bad shape, consider that unlike California, the story of Oregon and earthquake awareness is not very old. As recently as the 1970s, the state was considered relatively immune to seismic activity. That changed in 1989, when geologists discovered evidence of earthquakes triggered by the Cascadia zone, casting a pall on a region considered something of a geographical utopia.
Even the state of Washington has more modern-day experience with earthquakes than Oregon. In 2001 the 6.8 magnitude Nisqually earthquake, one of the largest recorded quakes in Washington history, heavily damaged SeaTac airport and the Alaskan Way viaduct in Seattle. By contrast, the most recent quakes in Oregon, the Scotts Mills earthquake and the Klamath Falls earthquake, occurred in 1993 and caused no injuries and little damage.
Oregon’s late-to-the-game status helps explain why the state lags behind not just California but also our neighbor to the north when it comes to retrofitting the built environment. “People who haven’t been hit always think it’s going to happen to someone else,” says Wang.
Compare, for example, the Oregon and Washington bridge retrofit programs. In Oregon, only 178 of 1,178 at-risk state-owned bridges have received minimum retrofits — only three have been upgraded to withstand a “maximum anticipated earthquake.” Washington’s retrofit program — which, unlike Oregon’s, receives dedicated funding — is more than 50% completed. The Washington Department of Transportation has also prioritized its retrofits to create an “earthquake resilient” route that would speed recovery following a quake.
Washington and California have taken a proactive approach to risk management, says Bruce Johnson, Oregon’s state bridge engineer. “The citizens, legislatures, and transportation commissions in those states have recognized the benefit of investing in preparation for a large damaging seismic event.”
“The transportation investment ratio is very large,” Johnson adds. “Something like investing a few hundred million now will save tens of billions after such an event.”
The Port of Portland retrofits facilities every time a renovation takes place, as is required by code. But unlike the ports of Oakland and Los Angeles, the Port of Portland has yet to complete a systemwide seismic vulnerability assessment and mitigation plan for marine facilities — a gap Stan Watters, the Port’s director of development services and information technology, says will be addressed this fall.
“Everybody is still kind of getting up to speed on this,” says Watters, referring to evolving scientific research on subduction quakes.
For their part, the companies who ply the harbor are doing little to improve seismic security. An ongoing DOGAMI assessment of marine oil terminals suggests that conglomerates such as Conoco Phillips, Shell and Tesoro are investing all their resources in oil exploration with little time or money spent on terminal maintenance, says Henry. “The people we have worked with at the terminals have appreciated us going to talk to them,” she says. “Now they have to kick it up to headquarters to see if that gets them anywhere.”
Thursday, December 04, 2014
BY DEBRA RINGOLD | OP-ED CONTRIBUTOR
How important are institutional and/or program evaluations provided by third parties in selecting a college or university program?
Thursday, December 11, 2014
BY APRIL STREETER
Democratic gains pave the way for a revival of environment and labor bills as revenue reform languishes.
Saturday, December 13, 2014
A look-in on the life of Norris & Stevens' president.
Friday, October 31, 2014
BY LINDA BAKER | OB EDITOR
Why are there so few transportation startups in Portland? The city’s leadership in bike, transit and pedestrian transportation has been well-documented. But that was then — when government and nonprofits paved the way for a new, less auto centric way of life.
Thursday, November 20, 2014
BY JASON NORRIS | OB CONTRIBUTOR
Each month for Oregon Business, we assess factors that are shaping current capital market activity—and what they mean to investors. Here we take a look at two major developments regarding possible rollbacks of the Affordable Care Act (ACA).
Saturday, December 13, 2014
Seven tidbits of information from an agency partner and co-founder of Waggener Edstrom in Lake Oswego.
Thursday, December 11, 2014
There’s a fascinating article in the December issue of the Harvard Business Review about a profound power shift taking place in business and society. It’s a long read, but the gist revolves around the tension between “old power” and “new power” as a driver of transformation. Here’s an excerpt:
The authors, Henry Timms and Jeremy Heimans, don’t necessarily favor one form of power over another but merely outline how power is transitioning, and how companies can take advantage of these changes to strengthen their positions in the marketplace.
Our Powerbook issue might be viewed as a case study in the new-power transition. This annual book of lists provides information on leading businesses, nonprofits and universities in the state. Most of the featured companies are entrenched power players now pursuing more flexible and less hierarchical approaches to doing business. Law firms, for example, are adopting new technologies and fee structures to make legal services more accessible and affordable.
This month we also take a look at a controversial new U.S. Securities and Exchange Commission rule requiring public companies to disclose the median pay of workers, as well as the ratio between CEO and median-worker pay.
Part of the 2010 Dodd-Frank financial reform law, the rule will compel public companies to be more open about employee compensation, with the assumption that greater transparency will improve corporate performance and, perhaps, help address one of the major challenges of our time: income inequality.
New power is not only about strategy and tactics, the Harvard Business Review authors say. “The ultimate questions are ethical. The big question is whether new power can genuinely serve the common good and confront society’s most intractable problems.”
That sounds like a call to arms. Or a New Year’s resolution. Old power or new, the goals are the same: to be a force for positive change in the world. Happy 2015!
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