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|Articles - October 2010|
|Monday, September 27, 2010|
Page 1 of 3
Social media helps firms weather the downturn
Despite the recession, Oregon’s advertising industry has seen business pick up this year thanks in part to the prudent use of social media. “While signs are promising, cautious optimism still remains the operating mode for most businesses,” says Kent Hollenbrook, senior VP of Lake Oswego-based Waggener Edstrom. “Organizations have shifted from a blanket [old-school media] approach to a more grassroots approach,” says Anne Marie Levis of Eugene-based Funk/Levis & Associates about the increasing use of social media. Hollenbrook cautions against “Zombie media” — when a company launches a social media effort without strategy only to abandon it and let it aimlessly roam the digital world. Social media is a useful tool if well implemented.
Friday, July 10, 2015
BY JOE CORTRIGHT
The false promise of economic impact statements.
Thursday, June 11, 2015
In 2014, total revenue for camping and day use in Oregon State Parks was a little more than $17 million. That figure may even higher this year "because we've had exceptionally nice weather," Hughes says.
Wednesday, July 01, 2015
There are more than 10 million former military members working in the United States.
Wednesday, July 29, 2015
Pushing the extreme.
Wednesday, July 15, 2015
We asked readers to weigh in on the fossil fuel-green energy equation.
Monday, July 13, 2015
BY KIM MOORE
Revenues in Oregon's private, for profit sector maintained solid growth as the economy continued to rebound.
Wednesday, June 17, 2015
|10 Innovators in Rural Health|
|The Private 150: From Strength to Strength|
|Flattery with Numbers|
|Downtime with Debra Ringold|
|Preserving the Legacy|
|Farm in a Box|
|Portland fireworks hotline overloaded by call volume|
|Rolling Stone magazine sued by UVA frat brothers|
|'Kayaktivists' hang from St. Johns Bridge to protest Shell Oil ship|
|Legal pot sales to start Oct. 1 in Oregon|
|Best Buy will sell Apple Watch, is hoping it boosts sales|
|Biologist estimates 80% of sockeye population could die due to hot water|
|Fiat Chrysler must offer to buy back 500K Dodge Ram trucks|
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