|| Print ||
|Articles - June 2010|
|Thursday, May 27, 2010|
Page 1 of 3
The pressure is on for Intel, Amazon, Facebook and Google to make their power-guzzling data centers green.
BY ADRIANNE JEFFRIES
“This is certainly a first for Prineville. This is one of the largest economic development projects in the history of Central Oregon,” says Jason Carr, a manager at Economic Development for Central Oregon, a nonprofit that worked on the deal.
Carr says Facebook has already brought business to local restaurants, hotels, hardware stores and contractors. He now gets calls from companies who heard about the Facebook project in the Wall Street Journal and suddenly want to know more about Prineville. The “Prineville Data Center” page on Facebook has about 4,000 fans, dozens of whom posted thank-you notes, hearty welcomes and job inquiries in the comments section. One commenter from Bend wrote, “Honestly, as a Central Oregonian, how can anyone think this is anything but wonderful?”
More than 400,000 people disagree. That’s how many have joined a Facebook campaign opposing the data center, part of a full green guilt assault launched by Greenpeace less than a month after Facebook broke ground.
The digital age is supposed to be a greener era. Instead of driving to work, we telecommute. Instead of killing trees, we send emails appended with “please don’t print this.” But despite the analogy, the Internet is not a cloud. Every bit of data lives on a hard drive somewhere that is always on. Electricity generation is the leading source of carbon emissions in the U.S., and data centers are notorious power hogs; Facebook estimates its new data center will consume between 30 and 40 megawatts of electricity, says Carr, enough to power all the homes in Prineville more than twice over. That would make it one of the largest power users in Oregon.
A data center’s environmental impact is more than just energy use. These digital age factories can use up to 360,000 gallons of water a day for cooling. Copper wiring can exceed 60 miles. Data centers produce potentially toxic e-waste, which Oregon law does not require them to recycle (although most companies say they do). But energy use is the biggest issue for environmentalists. It’s also a big issue for huge technology companies that would rather be renowned for amazing breakthroughs than for burning coal and sucking rivers dry.
Click through for page two!
Thursday, April 17, 2014
BY JASON NORRIS | OB BLOGGER
The “polar vortex” of 2014 seems to have finally thawed and we believe this change in weather will bring more sunshine to the U.S. economy as well.
Thursday, March 27, 2014
BY MARY SPILDE | OP-ED CONTRIBUTOR
Community college career, technical and workforce programs present an opportunity to bring business and education together as never before.
Tuesday, February 25, 2014
In this issue, we celebrate our 21st annual 100 Best Companies to Work For in Oregon project.
Thursday, March 06, 2014
BY HANNAH WALLACE | OB BLOGGER
The founder of Pacific Foods talks about why his company has flown under the radar in Oregon, how saving a family-run chicken hatchery has helped his bottom line and why he thinks organic food is anything but elitist.
Friday, February 28, 2014
The 21st annual 100 Best Companies to Work For in Oregon list was announced Thursday night at an awards dinner at the Oregon Convention Center.
Tuesday, March 04, 2014
BY DEBRA RINGOLD | GUEST CONTRIBUTOR
How can we strengthen the performance of institutions charged with teaching what Francis Fukuyama calls the social virtues (reciprocity, moral obligation, duty toward community, and trust) necessary for successful markets and democracy itself?
Tuesday, March 11, 2014
BY MARK BLAINE | OB BLOGGER
The publisher of the Emerald Media Group moves on, leaving a cutting edge media group that depends on business acumen for its survival.
|How Doug Badger spends his downtime|
|Port at a crossroads|
|100 Best awards 2014|
|Our man in Congress|
|NASA discovers first potentially habitable planet|
|Effects of childhood bullying last a lifetime|
|Scientists make first embryo clones from adults|
|Man urinates in reservoir, ruins 38M gallons of water|
|Recreational marijuana use linked to brain changes|
|Former NYC mayor announces $50M gun law election push|
|U.S. consumer inflation rises: higher food, rent costs|
Marketing the state brings new business, new jobs and a better quality of life for everyone.
Living in the beautiful Pacific Northwest means enjoying our wonderful surroundings, while remaining aware of the multiple types of natural disaster threats that we face: winter storms, windstorms, floods, landslides, earthquakes, volcanoes and tsunamis.“
Oregon State University's hospitality degree program invests in next-generation leaders.
On Saturday, April 26, more than 1,900 local Comcast employees and their families, friends and community partners will “make change happen” as they volunteer to improve schools and nonprofits in Oregon and Southwest Washington as part of Comcast’s 13th Comcast Cares Day.
NAI Norris, Beggs & Simpson just completed their newly rebranded First Quarter Market Reports. Not only does it feature a brand new format, but the report ensures accuracy due to the annual truing up of their database.
Samuel Hernandez, an Associate at Barran Liebman, is the recipient of a 2014 Oregon State Bar Litigation Section Rising Litigator Award.