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|Articles - June 2010|
|Thursday, May 27, 2010|
Page 1 of 3
The pressure is on for Intel, Amazon, Facebook and Google to make their power-guzzling data centers green.
BY ADRIANNE JEFFRIES
“This is certainly a first for Prineville. This is one of the largest economic development projects in the history of Central Oregon,” says Jason Carr, a manager at Economic Development for Central Oregon, a nonprofit that worked on the deal.
Carr says Facebook has already brought business to local restaurants, hotels, hardware stores and contractors. He now gets calls from companies who heard about the Facebook project in the Wall Street Journal and suddenly want to know more about Prineville. The “Prineville Data Center” page on Facebook has about 4,000 fans, dozens of whom posted thank-you notes, hearty welcomes and job inquiries in the comments section. One commenter from Bend wrote, “Honestly, as a Central Oregonian, how can anyone think this is anything but wonderful?”
More than 400,000 people disagree. That’s how many have joined a Facebook campaign opposing the data center, part of a full green guilt assault launched by Greenpeace less than a month after Facebook broke ground.
The digital age is supposed to be a greener era. Instead of driving to work, we telecommute. Instead of killing trees, we send emails appended with “please don’t print this.” But despite the analogy, the Internet is not a cloud. Every bit of data lives on a hard drive somewhere that is always on. Electricity generation is the leading source of carbon emissions in the U.S., and data centers are notorious power hogs; Facebook estimates its new data center will consume between 30 and 40 megawatts of electricity, says Carr, enough to power all the homes in Prineville more than twice over. That would make it one of the largest power users in Oregon.
A data center’s environmental impact is more than just energy use. These digital age factories can use up to 360,000 gallons of water a day for cooling. Copper wiring can exceed 60 miles. Data centers produce potentially toxic e-waste, which Oregon law does not require them to recycle (although most companies say they do). But energy use is the biggest issue for environmentalists. It’s also a big issue for huge technology companies that would rather be renowned for amazing breakthroughs than for burning coal and sucking rivers dry.
Click through for page two!
Tuesday, February 25, 2014
BY SOPHIA BENNETT
The coastal town of Coos Bay appears poised to land every economic development director’s dream: a single employer that will bring hundreds of family-wage jobs and millions in tax revenue.
Friday, March 28, 2014
BY TOM COX | OB BLOGGER
The next mysterious (or disastrous) event could be one that you or your team might suddenly need to respond to, probably under intense scrutiny.
Tuesday, March 25, 2014
BY VIVIAN MCINERNY | OB BLOGGER
Oregon is home not only to many fine writers but also several accomplished small publishers.
Tuesday, February 25, 2014
BY JESSICA RIDGWAY
A self-proclaimed “chile head,” John Ford “grows, eats and does everything spicy.”
Wednesday, April 02, 2014
A new report explores the impact of millennials on Oregon's business and political climate.
Thursday, April 24, 2014
Click here to fill out our survey on energy and environment issues. Results will be published in our June 2014 issue.
Thursday, February 27, 2014
BY ERIC FRUITS
Because they have little chance of working for someone else, today’s teens need to be entrepreneurs. But, first, we must teach our teens that entrepreneurship starts small.
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