Sponsored by George Fox University
Home Back Issues May 2010 Oregon coastal tourism is picking back up

Oregon coastal tourism is picking back up

| Print |  Email
Articles - May 2010
Friday, April 16, 2010

Oregon_CoastThe Coast’s tourism industry is expected to be slightly better than last year.

“When you’re skimming along the bottom, there’s nowhere to go but up,” says Jeff Hampton, president and CEO of the Oregon Lodging Association.

But few expect tourism to rebound until 2012. “I wish I could be optimistic,” says John Hamilton, spokesman for the Oregon Restaurant Association.

The Coastal tourism industry shrank 4.8% from 2007 to 2009. In 2008 alone, revenue from coastal hotel occupancy shrank 7.8%, and Hamilton says restaurant revenues dropped 20% to 25% that year.

Consumer confidence and job insecurity are causing vacationers to take shorter trips to the Coast and spend less money on lodging, eating out and incidental expenses. Hampton says people’s expectations for lodging discounts and the way businesses package deals have changed, perhaps permanently. Once those expectations are formed, he says, it’s difficult to get back to rates favorable for business.

The first quarter of this year, Hamilton says, “is promising”; statewide restaurant revenues decreased by only 5% to 8% year over year (figures specific to the Coast are unavailable). According to Smith Travel Research reports released in February, occupancy in coastal hotels has increased 3.5% from last year.

Tourism will remain steady or improve if gas prices, jobs and consumer confidence improve. “We still think that people will plan to get out and travel,” Hampton says.

“If they know they’re going to have a job, they’re more willing to travel,” says Michelle Godfrey, spokeswoman for the Oregon Tourism Commission.

AMANDA WALDROUPE
 

More Articles

Trends in business succession

News
Thursday, July 03, 2014
TrendsBY TED AUSTIN & MIKE BAELE | GUEST CONTRIBUTORS

The Office of Economic Analysis announced that Oregon is currently enjoying the strongest job growth since 2006. While this resurgence has been welcome, the lingering effects of the 2008 “Great Recession” continues to affect Oregon businesses, especially with regard to estate planning and business succession.


Read more...

OB Video: Dress for Success

News
Wednesday, July 02, 2014
DFSOBY JESSICA RIDGWAY | OB WEB EDITOR

Dress for Success Oregon promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools.


Read more...

South Waterfront's revenge

News
Thursday, July 24, 2014
MoodyAveBY LINDA BAKER | OB EDITOR

Remember the naysayers?  Those who called the South Waterfront aerial tram a boondoggle?  Those who rejoiced at the massive sell off of luxury condos at the John Ross and Atwater Place?


Read more...

Risks & rewards of owning triple net investments

Contributed Blogs
Thursday, July 24, 2014
NNNinvestmentBY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR

With the increasing retirements of Baby Boomers, a massive real estate shift has created a significant increase in demand for NNN properties. The result? Increased demand has triggered higher prices and lower yields.


Read more...

Interview: Dr. Mark Goulston

Contributed Blogs
Thursday, July 10, 2014
JustListenBY TOM COX | OB BLOGGER

Tom Cox interviews Dr. Mark Goulston, author of Just Listen, Discover the Secret to Getting Through to Absolutely Anyone.


Read more...

Q&A: David Lively of Organically Grown Co.

News
Tuesday, July 01, 2014
OGCLogoBY HANNAH WALLACE | OB BLOGGER

Demand for organic food continues to soar: Last year, sales of organic food rose to $32.3 billion — up 10% from 2012. In Oregon, organic produce wholesaler Organically Grown Co. has been championing organic growing methods for four decades.


Read more...

13 West Coast seafood species now 'sustainable'

News
Tuesday, June 03, 2014

Fishing OrBiz Fishing 0357 ADOBErgbCiting the transition to catch shares management as a key to rebuilding stocks and reducing bycatch, 13 species caught by the West Coast trawl fishery today earned designation from the Marine Stewardship Council (MSC) as sustainable.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS