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|Articles - March 2010|
|Thursday, February 25, 2010|
Follow-up: August 2009 feature, "Kickin' apps"
Remember reading about the casual coder who wrote an app for the iPhone in his spare time and ended up making a killing? Well, the early days of the App Store gold rush are over, according to Raven Zachary, founder of Portland-based iPhone development shop Small Society. “The idealism of quitting your day job and making a million dollars, that was not grounded in reality,” he says.
Except that’s basically what happened to him. Out of love for the iPhone, Zachary quit his job as a tech analyst to consult on app development. But after collaborating on the highly visible Obama campaign app, he found himself with more work than he could handle. He realized that the money was not in writing your own killer app and reaping profits from the App Store, but in building apps for other people who want to get in on the action.
So far Small Society, born just over one year ago, has built apps for Starbucks, Zipcar, Whole Foods Market and other big- name companies. Small Society has had two apps featured on stage at official Apple events and three apps featured in Apple commercials. Zachary says Small Society was the first iPhone development company in Oregon to hit a million dollars in revenue. All Zachary’s clients approach him first; Small Society gets enough referrals that they have to turn many down.
Zachary attributes Small Society’s success to its early advantage and commitment to quality work. But now the “absurdly hot iPhone dev shop,” as it was dubbed by the leading tech blog ReadWriteWeb, is faced with the challenge of controlling its own growth. The dangers of being absurdly hot are one, you could cool down; and two, you could explode. Small Society has done neither, opting for “slow growth” — which in the rapidly moving mobile industry means it has doubled its size in a year to eight employees and is hiring for two more positions.
“There are two long-term models. Stay small, be high-profile with a waiting list, take clients at the rate we want to take things, and be the masters of balancing our work and our personal lives. That’s the Portland model of doing things,” Zachary says. “Or, you sprint like mad and build an empire.”
Small Society seems on track to stay small, but that doesn’t mean they aren’t sprinting like mad. With the unveiling of Apple’s new tablet computer, the iPad, Small Society’s momentum seems unlikely to slow. The iPad opens up the opportunity to tweak iPhone apps for past clients for the new device, as well as develop for new clients who have iPad-specific ideas. “We’re a little bit hitched to Apple’s innovation wagon, which is a beautifully fun place to be,” says James Keller, one of Small Society’s founding members.
This is an office of Mac and iPhone geeks, which means there are no plans to start developing for non-Apple mobile devices. Once the iPad clamor dies down, the next wave of demand will come from companies that want to redesign apps they did cheaply and quickly when iPhone apps first got trendy, just as website redesigns were popular in the ’90s. Zachary hopes to continue working with clients to update their apps as Apple comes out with new upgrades, such as the new iPhone that’s coming this summer.
But eventually, the Small Society crew hopes to start building their own ideas for killer apps.
Monday, June 30, 2014
Oregon Business magazine won two silver awards for excellence in writing in the National American Society of Business Publication Editors Western region competition.
Friday, June 06, 2014
BY KATIE AUSBURGER | OB GUEST CONTRIBUTOR
How to build a hipster-friendly work environment.
Thursday, June 26, 2014
BY ERIC FRUTS | OB BLOGGER
Last year, the housing market in Oregon—and the U.S. as a whole—was blasting off. The Case-Shiller index of home prices ended the year 13% higher than at the beginning of the year. But, was last year a blip, or a trend?
Monday, July 14, 2014
BY VIVIAN MCINERNY | OB BLOGGER
Some people think Amazon’s winking eye logo is starting to look like a hoodwink.
Thursday, July 03, 2014
BY TED AUSTIN & MIKE BAELE | GUEST CONTRIBUTORS
The Office of Economic Analysis announced that Oregon is currently enjoying the strongest job growth since 2006. While this resurgence has been welcome, the lingering effects of the 2008 “Great Recession” continues to affect Oregon businesses, especially with regard to estate planning and business succession.
Wednesday, July 09, 2014
BY LINDA BAKER | OB EDITOR
Scott Kveton, the CEO of Urban Airship is taking a leave of absence from the company. As the story continues to unfold, here’s our perspective on a few of the key players.
Tuesday, July 01, 2014
BY HANNAH WALLACE | OB BLOGGER
Demand for organic food continues to soar: Last year, sales of organic food rose to $32.3 billion — up 10% from 2012. In Oregon, organic produce wholesaler Organically Grown Co. has been championing organic growing methods for four decades.
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Vigilant enters a New Year with a new president.
How George Fox has become one of Oregon's largest private universities.
Forest Grove sees growth in the burgeoning food and beverage scene.
Lane Powell Shareholder Susan K. Eggum has been elected as vice chair of programs and projects for the International Association of Defense Counsel’s (IADC’s) Employment Law Committee.
Geffen Mesher is saddened to announce the passing of long-time shareholder, Tom “Mike” Anderson, who died on July 10, 2014, from liver disease diagnosed after recent heart surgery. He was 55 years old.
Fifteen Lane Powell attorneys have been named 2014 “Oregon Super Lawyers,” and another five attorneys have been named as “Oregon Rising Stars” by Super Lawyers magazine.