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|Archives - October 2009|
|Thursday, October 01, 2009|
Between the wall of bestsellers and the stacks of glossy magazines in the foyer at Powell’s Books is a six-tiered rack of hodgepodge booklets — one wrapped in string, a few as small as a pocket Bible. Several have color covers and neatly bound spines, but many appear to have been printed with a black and white copier and stapled with a Swingline. Many have numbers: Yeti 7, Doris 26, The Stolen Sharpie Revolution 2. A sign above the rack says ZINES.
Powell’s sells about 300 zines a month. “I took over probably about seven or eight years ago and I was always really surprised by how well the zines sold,” says Kevin Sampsell, who chooses which zines to stock.
Zines are dirt cheap to buy and make, which is why the wheels of the zine mini-industry in Portland continue to turn despite the bad economy. Writers and illustrators, small printers and distributors produce hundreds of zines a year locally. The independent book store Reading Frenzy has a wide selection of zines, and zinesters can use the equipment at the nonprofit Independent Publishing Resource Center to print and bind. More than 1,000 zinesters from across the country gathered at PSU for the ninth annual Portland Zine Symposium in July.
The zine scene is also bolstered by its indifference to ROI. “A zine is any handmade publication that’s done, typically, by an individual and traditionally doesn’t have much advertising, if any, and is usually done out of a sense of passion rather than any hope for a profit,” says Justin Hocking, IPRC’s executive director.
There are breakout successes such as Dishwasher, a serial zine about washing dishes in all 50 states. The creator, Pete Jordan, who printed three issues at the IPRC, was asked to appear on David Letterman’s show and later offered a book deal by Harper Perennial.
Though most zinesters pay their expenses out of pocket, breaking even if they’re lucky, some do support themselves with zine revenues. Bitch magazine, headquartered in Portland, started off as a zine and is now a nonprofit with eight employees. The two creators of Yeti, a literary journal that comes with a CD of music, have enough revenue to cover office space and health insurance, but not salaries.
Yeti Publishing shares its office space in southeast Portland with the independent publishing house and distributor Microcosm Publishing, founded in 1996 by Joe Biel. Microcosm carries 2,400 zines and alternative books as well as zinester-appealing merchandise, sold online and through its retail store.
Biel says it’s doing so well that five or six of its eight employees don’t have second jobs, and he expects the prosperity to continue. Low costs, low prices and willingness to take a loss have made the mini-industry recession-proof, unlike for-profit independent magazines.
“[Independent] magazines have had a total bottoming out. When they tried to get bigger, it backfired,” Biel says. “Zines are eternally relevant in that way. It’s economical for the people producing them at any level of demand or any scale… It’s infinitely affordable.”
Monday, September 28, 2015
BY BEN DEJARNETTE
Controversial track star Nick Symmonds is leveraging his celebrity to grow a performance chewing-gum brand. Fans hail his marketing ploys as genius. Critics dub them shameless.
Thursday, August 20, 2015
BY JACOB PALMER
Ask any college student: Textbook prices have skyrocketed out of control. Online education startup Lumen Learning aims to bring them down to earth.
Wednesday, September 30, 2015
BY KIM MOORE
Striving for social equity is the mission of many nonprofits, and this year’s 100 Best Nonprofits to Work For in Oregon survey shows employees are most satisfied with their organizations’ fair treatment of differing racial, gender, disability, age and economic groups. But as a national discourse about racial discrimination and equity for low-income groups takes center stage, data show Oregon’s 100 Best Nonprofits to Work For still need to make progress on addressing these issues within their own organizations.
Tuesday, September 08, 2015
BY LINDA BAKER
Alan Lehto, TriMet's director of policy & planning, shares a few thoughts on ride sharing and more nimble bus services.
Monday, September 28, 2015
BY CHRIS NOBLE
This year has been so dry we were caught napping when it finally started to sprinkle. Hopefully you didn’t get caught in a downpour while eagerly awaiting — don’t deny it — our curation of Oregon-grown wet weather wear.
Wednesday, August 19, 2015
BY BRIAN LIBBY
Ben Kaiser holds his ground.
Thursday, August 20, 2015
Which of the following would be most effective in reducing the cost of operating a public university in Oregon?
|The List: 100 Best Nonprofits to Work For in Oregon|
|Run, Nick, Run|
|100 Best Nonprofits: Working for equality inside and out|
|One Tough Mayor|
|Cream of the Crop|
|Fare Thee Well, Company Town|
|Hiring report disappoints|
|Phil Knight memoir: Coming spring 2016|
|2 out of 5 millennials pay for their news|
|Oregon's graying workforce|
|How much did Bernie Sanders raise in Q3?|
|Federal regulators OK Jordan Cove LNG terminal|
|Amazon to emulate parts of Uber's model|
Wage gaps and workforce shortages are threatening the quality of care and supports to Oregonians with intellectual and developmental disabilities. Who’s caring for those who care for our most vulnerable residents?
Engaging employees and customers along the way.
After first visiting as tourists, entrepreneurs relocate to Oregon and spur economic growth.
Over 300 attendees will gather to learn from 50+ regional leaders pushing the sustainability needle forward. GoGreen Portland offers a distinct platform of bringing people together across industries and sectors to build viable networks and cross-pollinate best practices throughout the regional business community.
Are you planning a meeting, party, gala, fundraiser, holiday party, golf tournament, retirement party, team building or birthday? You won’t want to miss this show to get hundreds of great ideas!
Promoting from within its own ranks, PacificSource Health Plans has tapped Tony Kopki to head its commercial lines of business in Oregon, Idaho and Montana. In his new role as Vice President of Commercial Programs, Kopki will provide strategic, product and market leadership for PacificSource’s commercial programs.